Pricing
What's a Creative Brief? Think of a Brief as a job description outlining the content you’re looking for, along with a timeline and Creator compensation.* Briefs typically include 10-20 Creators and yield anywhere from 20-50+ assets.
Starter
For brands looking to start smaller with Cohley
from $18,000
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4 Creative Briefs included
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Dedicated Customer Success Manager
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All of Cohley's eCommerce integrations
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All of Cohley's email and ad platform integrations
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All of Cohley's social media integrations
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Content rights in perpetuity
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Access to Cohley's entire partner community
Product Reviews available for purchase a la carte. Contact us for bundled pricing options.
Professional
For brands already testing content on multiple channels
from $24,000
Most popular
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6 Creative Briefs included
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Dedicated Customer Success Manager
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All of Cohley's eCommerce integrations
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All of Cohley's email and ad platform integrations
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All of Cohley's social media integrations
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Content rights in perpetuity
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Access to Cohley's entire partner community
Product Reviews available for purchase a la carte. Contact us for bundled pricing options.
Managed Services
Project based work with agency level support
Custom
White glove service
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Custom number of Creative Briefs
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Dedicated Team of Cohley creative content experts
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Content rights in perpetuity
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All of Cohley's email and ad platform integrations
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All of Cohley's social media integrations
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Access to Cohley's entire partner community
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Creator compensation included
Product Reviews available for purchase a la carte. Contact us for bundled pricing options.
*Creator compensation is an additional cost on the Starter and Professional tiers; it is included on the Managed Services tier.*
Don’t see a package that looks like a fit for you? Custom pricing and flexible billing are available. Let’s talk.
Frequently Asked Questions
Do I have to pay extra for usage rights to the content?
Nope! Cohley’s worked it out with the creators upfront, you’ll own the rights to that content in perpetuity.
How many assets can I generate?
As many as you need! Cohley does not limit the amount of creators you can work with or number of assets you can generate on each brief. Your creator compensation budget should align with how many assets you’re requesting from each creator.
How do I pay creators?
Cohley has five ways to pay creators: Shopify charge, Paypal, credit card, invoice, or this can be included in your agreement. Let us know which one you prefer.
How much should I pay each creator?
For User Generated Content (UGC) Cohley recommends $200 per video and $40 per photo as a starting point and a minimum of $200 per creator.
For Professional Photography, Cohley recommends $75 per edited photo and a $750 minimum per creator. Professional videography requires custom pricing and should be discussed with your Cohley CSM.
Product Review Sampling must be product exchange only, as the FTC prohibits cash compensation for text reviews.