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Pricing

What's a Creative Brief? Think of a Brief as a job description for Creators, resulting in an asset bundle of anywhere from 15-30+ diverse, rights-approved photos or videos. Briefs typically include 10-15 hand-picked Creators, and Creator compensation is an additional expense.*

Starter

For brands looking to start smaller with Cohley

from $18,000

  • 4 Creative Briefs included

  • Dedicated Customer Success Manager

  • Ecom, email and ad platform integrations

  • Content rights in perpetuity

  • 2 User Seats

Product Reviews available for purchase a la carte. Contact us for bundled pricing options.

Professional

For brands already testing content on multiple channels

from $24,000

Most popular

  • Everything included in the Starter package
  • 6 Creative Briefs included

  • 50 Free Product Reviews
  • 5 User Seats
  • 12% Cost Savings per Brief
  • Our Most Popular Package
  • Beta Access to AI Product Releases

Product Reviews available for purchase a la carte. Contact us for bundled pricing options.

Managed Services

Project based work with agency level support

Custom

White glove service

  • Custom number of Creative Briefs

  • Dedicated Team of Cohley creative content experts

  • Content rights in perpetuity

  • Creator compensation included

Product Reviews available for purchase a la carte. Contact us for bundled pricing options.

*Creator compensation is an additional cost on the Starter and Professional tiers; On average Creator compensation is $2,000 per Brief.

 

Don’t see a package that looks like a fit for you? Custom pricing and flexible billing are available. Let’s talk.

Frequently Asked Questions

Do I have to pay extra for usage rights to the content?

Nope! Cohley’s worked it out with the creators upfront, you’ll own the rights to that content in perpetuity.

How many assets can I generate?

As many as you need! Cohley does not limit the amount of creators you can work with or number of assets you can generate on each brief. Your creator compensation budget should align with how many assets you’re requesting from each creator. 

How do I pay creators?

Cohley has five ways to pay creators: Shopify charge, Paypal, credit card, invoice, or this can be included in your agreement. Let us know which one you prefer.

How much should I pay each creator?

For User Generated Content (UGC) Cohley recommends $200 per video and $40 per photo as a starting point and a minimum of $200 per creator.

For Professional Photography, Cohley recommends $75 per edited photo and a $750 minimum per creator. Professional videography requires custom pricing and should be discussed with your Cohley CSM.

Product Review Sampling must be product exchange only, as the FTC prohibits cash compensation for text reviews.