Generate Content that Drives Growth
By collaborating with Creators on the Cohley platform, Mid-Market & Enterprise brands generate high-quality photos, short-form videos, and product reviews for paid channels, organic social, email campaigns, major retailers, and ecom storefronts.
Optimize Ad Performance
Generate content to fuel data-driven ad testing strategies.Read More ⟶
Enhance Ecom Conversion Rates
You've driven would-be consumers to your site. Now turn them into happy customers.Read More ⟶
Boost Retailer Relationships
Major retailers are both important and demanding. We can help.Read More ⟶
New Product Launch
We'll help you make sure it's a smashing success.Read More ⟶
Launch A New Social Channel
Channel-specific content to ensure that you join the party with the right outfit on.Read More ⟶
Increase Organic Presence
Diverse content to tell your brand story authentically.Read More ⟶
Diverse, talented Creators with a wide variety of skill sets
First Party Data
Dynamic Creator profiles curated by the Creators themselves
In every sense of the word, including 59% non-white Creators
Short-form UGC video, Photography & Product Reviews
Meta, TikTok, YouTube, Pinterest & Amazon
58% millenial & 35% Gen Z
US, Canada, and Europe
Partnerships built to match your needs
Content that’s 100% yours, in perpetuityWave goodbye to the empty hours spent sourcing UGC, lock in global rights in perpetuity to the content you generate, and proactively set Creator compensation to avoid awkward negotiations. Cohley handles the heavy lifting so you don't have to.
How it works...
Launch your first Creative Brief
Think of a Brief as a job description for Creators, yielding a bundle of diverse assets. With the close guidance of your CSM and assistance from AI, onboarding will focus on alignment with your most pressing business objectives.
Activate your Content
You've received your first bundle of assets...exciting! But the real value comes when the content is activated. Use the content to optimize ad performance, leverage our integrations to push your product reviews to your website, etc.
Cohley's clients think about content as a flywheel, constantly in motion. After activating your content across digital channels, incorporate key learnings into your next Creative Brief.
Turn Content into a Differentiator
You're now meeting the heightened content demands that today's digital ecosystem demands, and you've flipped content from a pain point into a bonafide strength. Go ahead and bust a move.
Frequently asked questions
How is Cohley different from an agency or network of creators?
Cohley is a visual content generation platform that doubles as your new all-in-one creator management solution (payment, chat, content generation, licensing – all using first party creator data.) Whether you’re looking for visual content to help tell your brand’s story or searching for more creative to test in your ads and improve your conversion rates, Cohley’s platform connects you with a wide array of diverse creators who are ready to provide the content you need to deliver transformational value to your brand.
What types of content can I generate on the Cohley platform?
Cohley helps brands generate photos, videos, and e-commerce product reviews. The platform allows you to generate both UGC and professional branded content optimized for social, email, website creative, PDPs, Amazon and more. The use cases are endless because you’ll have content usage rights in perpetuity across all channels.
What is the process to receive the assets? How long does it take?
1. Launch a Brief
Think of this as a job posting for creators outlining the content you're looking for.
2. Select the Creators
At Cohley, the creators come to you. Choose from our pre-vetted content creators who are applying to work with your brand.
3. Receive Content
Once creators receive product, they'll generate content based on what you've outlined in your brief. You’ll have usage rights to all submitted content in perpetuity.
While you can see content as soon as 4 weeks from brief launch, your Customer Success Manager will work with you to build timelines that align with your team's needs.
Is Cohley an Influencer Platform?
Cohley is first and foremost a content generation platform. While we do have creators in the platform with influential follower counts, we believe that leveraging creators for their content and creative abilities is a more impactful strategy for reaching potential customers. The ROI potential from leveraging UGC to increase your marketing and ad performance can be far greater than the reach from a one time social post. That’s why you have usage rights in perpetuity to all submitted content.
What types of brands use Cohley?
We've helped disruptor brands like Imperfect Foods, Rhone, and Harry’s, all the way up to heritage and Fortune 500 companies like CVS Pharmacy and Unilever generate content at scale.
Typically, consumer brands with a focus on eCommerce (D2C or retail) and have 15+ products are a great fit for Cohley.
Try the #1 Full-Funnel Performance Platform & Start Generating Photos, Videos and Reviews
Cohley's platform gives top consumer brands the power to generate a dynamic array of authentic content, spanning from branded photography, to thumb-stopping short-form videos, and credible product reviews, all with perpetual usage rights baked in.