Great performance requires great content
Proactively generate product reviews
Channel specific content to drive conversions
Generate assets that are diverse in every sense of the word: People represented, geography and asset type, and highlight product use cases to ensure that key digital channels are optimized for conversion. Hemp Black leaned on Cohley to populate their site with great, information-packed product reviews and beautiful hi-res photography to launch their new product line.
Generate awareness via Influencer posting
Leverage talented influencers to create awareness for product launches. A notable 41% of marketers regard influencers as the most effective channel to generating awareness, and it's a table stakes component of leading consumer brands’ go-to-market strategy.