Gallery images7
median images per top listing
Brand video10 of 10
top sellers include a brand-uploaded video
0%
Creator videos10
median creator videos per top listing
A+ Content10 of 10
top sellers use A+ (enhanced brand) content
0%
How Fans compares
This category's top sellers vs. the median Appliances category and all benchmarked Amazon categories.
Gallery images
Fans
7
Appliances median
7
All Amazon
6
Brand video
Fans
10 of 10
Appliances median
8 of 10
All Amazon
7 of 10
Creator videos
Fans
10
Appliances median
7
All Amazon
8
A+ Content
Fans
10 of 10
Appliances median
10 of 10
All Amazon
9 of 10
What this benchmark means
- A+ Content is table stakes: 10 of 10 top sellers use it. A listing without A+ is visibly behind every leader on the shelf.
- Creator content is saturated: the median top listing carries 10 creator videos. Having creator video isn't a differentiator in Fans — having better creator video is.
- The leaders are entrenched — a median of 11,688 reviews at 4.6 stars. Content parity with this benchmark is the price of entry; review volume takes longer to build.
The numbers
| Content benchmark | Top 10 best sellers (August 2026) |
|---|---|
| Gallery imagesMedian image count across top listings | 7 |
| Brand videoShare with a brand-uploaded product video | 10 of 10 listings |
| Creator videosMedian count of Amazon Influencer / creator videos | 10 |
| A+ ContentShare with A+ (enhanced brand) content | 10 of 10 listings |
| Star ratingMedian listing rating | 4.6 stars |
| ReviewsMedian review count | 11,688 |
Top sellers in Fans
The top-ranked listings in this category's benchmark cohort (August 2026 snapshot) — the pages setting the content bar above.
- 1Honeywell QuietSet Whole Room Oscillating Tower Fan with Remote, White, HYF260 White 5 Speed
- 2HiCFM 9100 CFM 24 inch Heavy Duty Industrial Wall Mounted Fan with TEAO Enclosure Motor, Permanent Lubricated…
- 3DREO Fan for Bedroom, 120° Oscillating Standing Fans, Quiet Floor Fan with DC Motor, 100ft Pedestal Fans for R…
- 4Honeywell TurboForce Air Circulator, Small Tabletop Fan, Quiet Personal Fan for Home or Office, 3 Speeds, 90 D…
- 5PlayHot Portable Handheld Turbo Fan, Travel Essentials, Gifts for Women/Men | 5-Speed, Up to 12H, 10m/s Airflo…
Frequently asked questions
- How many images do top Fans listings have on Amazon?
- The median top-10 best seller in Amazon's Appliances > Heating, Cooling & Air Quality > Fans category has 7 gallery images (as of August 2026).
- Do best-selling Fans products use A+ Content?
- 10 of 10 of the top 10 best sellers in this category use A+ Content on their product pages.
- How much video do top Fans listings on Amazon have?
- 10 of 10 top sellers include a brand-uploaded video, and the median listing carries 10 creator (Amazon Influencer) videos.
- What rating do top Fans products have on Amazon?
- The median top seller in this category holds a 4.6-star rating across 11,688 reviews.
Falling behind on Amazon?
Benchmark your digital shelf against top sellers to find the biggest opportunities to increase sales — and the content gaps behind them.
More in Heating, Cooling & Air Quality
Source: Cohley's Amazon Content Benchmarks, August 2026 snapshot. Benchmarks describe the top 10 best sellers in each category — the leaders, not the average listing. Read the methodology.