median images per top listing
top sellers include a brand-uploaded video
median creator videos per top listing
top sellers use A+ (enhanced brand) content
How Data Storage compares
This category's top sellers vs. the median Electronics category and all benchmarked Amazon categories.
Gallery images
Brand video
Creator videos
A+ Content
What this benchmark means
- A+ Content is table stakes: 9 of 10 top sellers use it. A listing without A+ is visibly behind every leader on the shelf.
- Creator content is saturated: the median top listing carries 10 creator videos. Having creator video isn't a differentiator in Data Storage — having better creator video is.
- The leaders are entrenched — a median of 17,345 reviews at 4.7 stars. Content parity with this benchmark is the price of entry; review volume takes longer to build.
The numbers
| Content benchmark | Top 10 best sellers (August 2026) |
|---|---|
| Gallery imagesMedian image count across top listings | 7 |
| Brand videoShare with a brand-uploaded product video | 7 of 10 listings |
| Creator videosMedian count of Amazon Influencer / creator videos | 10 |
| A+ ContentShare with A+ (enhanced brand) content | 9 of 10 listings |
| Star ratingMedian listing rating | 4.7 stars |
| ReviewsMedian review count | 17,345 |
Top sellers in Data Storage
The top-ranked listings in this category's benchmark cohort (August 2026 snapshot) — the pages setting the content bar above.
- 1Seagate Portable 2TB External Hard Drive HDD — USB 3.0 for PC, Mac, PlayStation, & Xbox -1-Year Rescue Service…
- 2Samsung SSD 990 EVO Plus 4TB, PCIe Gen 4x4 | 5x2 M.2 2280, Up to 7,250 MB/s | NVMe Internal Solid State Drive,…
- 3Samsung SSD 990 PRO 2TB, PCIe 4.0 M.2 2280, Up to 7,450 MB/s | NVMe Internal Solid State Hard Drive for High E…
- 4Lexar D40E 128GB Dual USB 3.2 Gen 1 Type-C Jump Drive, Champagne Silver | USB-C Flash, Metal Housing, Swivel D…
- 5Samsung SSD 9100 PRO 2TB, PCIe 5.0x4 M.2 2280, Up to 14,700MB/s | NVMe Internal Solid State Hard Drive best fo…
Frequently asked questions
- How many images do top Data Storage listings have on Amazon?
- The median top-10 best seller in Amazon's Electronics > Computers & Accessories > Data Storage category has 7 gallery images (as of August 2026).
- Do best-selling Data Storage products use A+ Content?
- 9 of 10 of the top 10 best sellers in this category use A+ Content on their product pages.
- How much video do top Data Storage listings on Amazon have?
- 7 of 10 top sellers include a brand-uploaded video, and the median listing carries 10 creator (Amazon Influencer) videos.
- What rating do top Data Storage products have on Amazon?
- The median top seller in this category holds a 4.7-star rating across 17,345 reviews.
Falling behind on Amazon?
Benchmark your digital shelf against top sellers to find the biggest opportunities to increase sales — and the content gaps behind them.
More in Computers & Accessories
Source: Cohley's Amazon Content Benchmarks, August 2026 snapshot. Benchmarks describe the top 10 best sellers in each category — the leaders, not the average listing. Read the methodology.
