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Benchmark your digital shelf against top sellers

Amazon Industrial & Scientific: Finishing Products content benchmarks

Top-selling Finishing Products listings on Amazon have a median of 6 gallery images; 8 of 10 include a brand video; the median listing carries 10 creator videos; 10 of 10 use A+ Content (top 10 best sellers, August 2026).

Tom Logan avatar
Tom LoganCEO, Cohley
Date analyzedAugust 11, 2026
Categories analyzed1,777
Listings analyzed17,665
How these numbers are measured — full methodology
Gallery images6

median images per top listing

Brand video8 of 10

top sellers include a brand-uploaded video

0%
Creator videos10

median creator videos per top listing

A+ Content10 of 10

top sellers use A+ (enhanced brand) content

0%

How Finishing Products compares

This category's top sellers vs. the median Industrial & Scientific category and all benchmarked Amazon categories.

Gallery images

Finishing Products
6
Industrial & Scientific median
6
All Amazon
6

Brand video

Finishing Products
8 of 10
Industrial & Scientific median
5 of 10
All Amazon
7 of 10

Creator videos

Finishing Products
10
Industrial & Scientific median
2
All Amazon
8

A+ Content

Finishing Products
10 of 10
Industrial & Scientific median
8 of 10
All Amazon
9 of 10

What this benchmark means

  • A+ Content is table stakes: 10 of 10 top sellers use it. A listing without A+ is visibly behind every leader on the shelf.
  • Creator content is saturated: the median top listing carries 10 creator videos. Having creator video isn't a differentiator in Finishing Products — having better creator video is.
  • The leaders are entrenched — a median of 2,803 reviews at 4.6 stars. Content parity with this benchmark is the price of entry; review volume takes longer to build.

The numbers

Content benchmarkTop 10 best sellers (August 2026)
Gallery imagesMedian image count across top listings6
Brand videoShare with a brand-uploaded product video8 of 10 listings
Creator videosMedian count of Amazon Influencer / creator videos10
A+ ContentShare with A+ (enhanced brand) content10 of 10 listings
Star ratingMedian listing rating4.6 stars
ReviewsMedian review count2,803

Top sellers in Finishing Products

The top-ranked listings in this category's benchmark cohort (August 2026 snapshot) — the pages setting the content bar above.

  1. 1HOMAX PRODUCTS TV713206 #0000 Steel Wool Pad (12 Pads) #0000 Super Fine 12 Pads
  2. 2Alabrocon Steel Wool Mice Control, 2 Pack 3" x10 Ft | Hole Filler, Gap Blocker, Barrier, Keep Mice Away from H…
  3. 38 Pack Sanding Sponge Block, Wet Dry Sandpaper Sand Paper for Drywall Wood | 60/80/120/220 Grit Assortment, Wa…
  4. 4Romeda 8-Pack Sanding Sponge, Four Grits Per Pack 60/80/120/220, Washable and Reusable Handmade Sandpaper Bloc…
  5. 524 PCS Sanding Sponge Block 80-3000 Grit Wet Dry Sandpaper for Wood Metal | Sandpaper Assortment, Flexible Foa…

Frequently asked questions

How many images do top Finishing Products listings have on Amazon?
The median top-10 best seller in Amazon's Industrial & Scientific > Abrasive & Finishing Products > Finishing Products category has 6 gallery images (as of August 2026).
Do best-selling Finishing Products products use A+ Content?
10 of 10 of the top 10 best sellers in this category use A+ Content on their product pages.
How much video do top Finishing Products listings on Amazon have?
8 of 10 top sellers include a brand-uploaded video, and the median listing carries 10 creator (Amazon Influencer) videos.
What rating do top Finishing Products products have on Amazon?
The median top seller in this category holds a 4.6-star rating across 2,803 reviews.

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Source: Cohley's Amazon Content Benchmarks, August 2026 snapshot. Benchmarks describe the top 10 best sellers in each category — the leaders, not the average listing. Read the methodology.