Gallery images4
median images per top listing
Brand video2 of 10
top sellers include a brand-uploaded video
0%
Creator videos5
median creator videos per top listing
A+ Content9 of 10
top sellers use A+ (enhanced brand) content
0%
How Health Supplies compares
This category's top sellers vs. the median Pet Supplies category and all benchmarked Amazon categories.
Gallery images
Health Supplies
4
Pet Supplies median
6
All Amazon
6
Brand video
Health Supplies
2 of 10
Pet Supplies median
7 of 10
All Amazon
7 of 10
Creator videos
Health Supplies
5
Pet Supplies median
10
All Amazon
8
A+ Content
Health Supplies
9 of 10
Pet Supplies median
9 of 10
All Amazon
9 of 10
What this benchmark means
- Top Health Supplies listings run lighter on images than Amazon overall (median 4 vs. 6 site-wide) — matching the benchmark is cheap, and exceeding it is an easy visual edge.
- A+ Content is table stakes: 9 of 10 top sellers use it. A listing without A+ is visibly behind every leader on the shelf.
- The leaders are entrenched — a median of 1,564 reviews at 4.6 stars. Content parity with this benchmark is the price of entry; review volume takes longer to build.
The numbers
| Content benchmark | Top 10 best sellers (August 2026) |
|---|---|
| Gallery imagesMedian image count across top listings | 4 |
| Brand videoShare with a brand-uploaded product video | 2 of 10 listings |
| Creator videosMedian count of Amazon Influencer / creator videos | 5 |
| A+ ContentShare with A+ (enhanced brand) content | 9 of 10 listings |
| Star ratingMedian listing rating | 4.6 stars |
| ReviewsMedian review count | 1,564 |
Top sellers in Health Supplies
The top-ranked listings in this category's benchmark cohort (August 2026 snapshot) — the pages setting the content bar above.
- 1Pecking Order Oyster Shell - Calcium Supplement to Support Laying Hens and Strong Egg Shell Development (5 LB)…
- 2Prevue Pet Products Bpv1143 5-Inch Bird Cuttlebone, Medium
- 3Bird Cuttlebone for Parakeets, Cuddle Bone, Birds Calcium, 3.5"-4", 4 Pcs | Cuttlefish Bone for Sharp Beaks, N…
- 4Natural Chicken Dewormer Chili Mix Powder (1 lb) | Herbal Poultry Wormer & Parasite Support for Laying Hens |…
- 5WormStop Natural Chicken Dewormer Powder – All-Natural Herbal Blend for Daily Wellness - Chicken Wormer is Saf…
Frequently asked questions
- How many images do top Health Supplies listings have on Amazon?
- The median top-10 best seller in Amazon's Pet Supplies > Birds > Health Supplies category has 4 gallery images (as of August 2026).
- Do best-selling Health Supplies products use A+ Content?
- 9 of 10 of the top 10 best sellers in this category use A+ Content on their product pages.
- How much video do top Health Supplies listings on Amazon have?
- 2 of 10 top sellers include a brand-uploaded video, and the median listing carries 5 creator (Amazon Influencer) videos.
- What rating do top Health Supplies products have on Amazon?
- The median top seller in this category holds a 4.6-star rating across 1,564 reviews.
Falling behind on Amazon?
Benchmark your digital shelf against top sellers to find the biggest opportunities to increase sales — and the content gaps behind them.
Source: Cohley's Amazon Content Benchmarks, August 2026 snapshot. Benchmarks describe the top 10 best sellers in each category — the leaders, not the average listing. Read the methodology.