Gallery images7
median images per top listing
Brand video9 of 10
top sellers include a brand-uploaded video
0%
Creator videos10
median creator videos per top listing
A+ Content9 of 10
top sellers use A+ (enhanced brand) content
0%
How Collars, Harnesses & Leashes compares
This category's top sellers vs. the median Pet Supplies category and all benchmarked Amazon categories.
Gallery images
Collars, Harnesses & Leashes
7
Pet Supplies median
6
All Amazon
6
Brand video
Collars, Harnesses & Leashes
9 of 10
Pet Supplies median
7 of 10
All Amazon
7 of 10
Creator videos
Collars, Harnesses & Leashes
10
Pet Supplies median
10
All Amazon
8
A+ Content
Collars, Harnesses & Leashes
9 of 10
Pet Supplies median
9 of 10
All Amazon
9 of 10
What this benchmark means
- A+ Content is table stakes: 9 of 10 top sellers use it. A listing without A+ is visibly behind every leader on the shelf.
- Creator content is saturated: the median top listing carries 10 creator videos. Having creator video isn't a differentiator in Collars, Harnesses & Leashes — having better creator video is.
- The leaders are entrenched — a median of 19,499 reviews at 4.5 stars. Content parity with this benchmark is the price of entry; review volume takes longer to build.
The numbers
| Content benchmark | Top 10 best sellers (August 2026) |
|---|---|
| Gallery imagesMedian image count across top listings | 7 |
| Brand videoShare with a brand-uploaded product video | 9 of 10 listings |
| Creator videosMedian count of Amazon Influencer / creator videos | 10 |
| A+ ContentShare with A+ (enhanced brand) content | 9 of 10 listings |
| Star ratingMedian listing rating | 4.5 stars |
| ReviewsMedian review count | 19,499 |
Top sellers in Collars, Harnesses & Leashes
The top-ranked listings in this category's benchmark cohort (August 2026 snapshot) — the pages setting the content bar above.
- 1Hartz UltraGuard Flea & Tick Collar for Cats and Kittens, 7 Month Flea and Tick Protection and Prevention, Whi…
- 2Seresto Cat Vet-Recommended Flea & Tick Treatment & Prevention Collar for Cats 1 Pack
- 3Seresto Cat Vet-Recommended Flea & Tick Treatment & Prevention Collar for Cats, 8 Months Protection | (Pack of…
- 4Providence Engraving Custom Engraved Aluminum Pet Tags, Cat & Dog ID Tags | Cat & Dog Tags Personalized for Pe…
- 5Name Pattern Art Design - Dog Tags Personalized for Pets - Custom Cats Dogs ID Tag - Stainless Steel Deep Engr…
Frequently asked questions
- How many images do top Collars, Harnesses & Leashes listings have on Amazon?
- The median top-10 best seller in Amazon's Pet Supplies > Cats > Collars, Harnesses & Leashes category has 7 gallery images (as of August 2026).
- Do best-selling Collars, Harnesses & Leashes products use A+ Content?
- 9 of 10 of the top 10 best sellers in this category use A+ Content on their product pages.
- How much video do top Collars, Harnesses & Leashes listings on Amazon have?
- 9 of 10 top sellers include a brand-uploaded video, and the median listing carries 10 creator (Amazon Influencer) videos.
- What rating do top Collars, Harnesses & Leashes products have on Amazon?
- The median top seller in this category holds a 4.5-star rating across 19,499 reviews.
Falling behind on Amazon?
Benchmark your digital shelf against top sellers to find the biggest opportunities to increase sales — and the content gaps behind them.
More in Cats
Source: Cohley's Amazon Content Benchmarks, August 2026 snapshot. Benchmarks describe the top 10 best sellers in each category — the leaders, not the average listing. Read the methodology.