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Amazon Toys & Games: Jigsaw Puzzles content benchmarks

Top-selling Jigsaw Puzzles listings on Amazon have a median of 6 gallery images; 6 of 10 include a brand video; the median listing carries 9 creator videos; 7 of 10 use A+ Content (top 10 best sellers, August 2026).

Tom Logan avatar
Tom LoganCEO, Cohley
Date analyzedAugust 11, 2026
Categories analyzed1,777
Listings analyzed17,665
How these numbers are measured — full methodology
Gallery images6

median images per top listing

Brand video6 of 10

top sellers include a brand-uploaded video

0%
Creator videos9

median creator videos per top listing

A+ Content7 of 10

top sellers use A+ (enhanced brand) content

0%

How Jigsaw Puzzles compares

This category's top sellers vs. the median Toys & Games category and all benchmarked Amazon categories.

Gallery images

Jigsaw Puzzles
6
Toys & Games median
6
All Amazon
6

Brand video

Jigsaw Puzzles
6 of 10
Toys & Games median
8 of 10
All Amazon
7 of 10

Creator videos

Jigsaw Puzzles
9
Toys & Games median
10
All Amazon
8

A+ Content

Jigsaw Puzzles
7 of 10
Toys & Games median
10 of 10
All Amazon
9 of 10

What this benchmark means

  • Creator content is saturated: the median top listing carries 9 creator videos. Having creator video isn't a differentiator in Jigsaw Puzzles — having better creator video is.
  • The leaders are entrenched — a median of 1,570 reviews at 4.7 stars. Content parity with this benchmark is the price of entry; review volume takes longer to build.

The numbers

Content benchmarkTop 10 best sellers (August 2026)
Gallery imagesMedian image count across top listings6
Brand videoShare with a brand-uploaded product video6 of 10 listings
Creator videosMedian count of Amazon Influencer / creator videos9
A+ ContentShare with A+ (enhanced brand) content7 of 10 listings
Star ratingMedian listing rating4.7 stars
ReviewsMedian review count1,570

Top sellers in Jigsaw Puzzles

The top-ranked listings in this category's benchmark cohort (August 2026 snapshot) — the pages setting the content bar above.

  1. 1Wooden Puzzles Dinosaur Toys for Kids Ages 3-5, Set of 4 Packs with 20-Piece Wood Jigsaw Puzzles, Preschool Ed…
  2. 2PICKFORU Stained Glass Puzzle Tree of Life Puzzles for Adults 1000 Pieces, Impossible Hard Difficult Challengi…
  3. 3Puzzles for Adults 1000 Pieces, 2 Pack Unique 1000 Piece Lake and Night View Jigsaw Puzzles, Premium Scenic La…
  4. 4National Parks Puzzle for Adults 1000 Pieces,Travel Poster Landscape Puzzle Including Zion Yellowstone Yosemit…
  5. 5Colorful Birdhouses & Vibrant Birds 500 Piece Jigsaw Puzzle, Family Game | Blooming flowers, home wall decor,…

Frequently asked questions

How many images do top Jigsaw Puzzles listings have on Amazon?
The median top-10 best seller in Amazon's Toys & Games > Puzzles > Jigsaw Puzzles category has 6 gallery images (as of August 2026).
Do best-selling Jigsaw Puzzles products use A+ Content?
7 of 10 of the top 10 best sellers in this category use A+ Content on their product pages.
How much video do top Jigsaw Puzzles listings on Amazon have?
6 of 10 top sellers include a brand-uploaded video, and the median listing carries 9 creator (Amazon Influencer) videos.
What rating do top Jigsaw Puzzles products have on Amazon?
The median top seller in this category holds a 4.7-star rating across 1,570 reviews.

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Source: Cohley's Amazon Content Benchmarks, August 2026 snapshot. Benchmarks describe the top 10 best sellers in each category — the leaders, not the average listing. Read the methodology.