Gallery images6
median images per top listing
Brand video8 of 10
top sellers include a brand-uploaded video
0%
Creator videos6
median creator videos per top listing
A+ Content9 of 10
top sellers use A+ (enhanced brand) content
0%
How Toys & Models compares
This category's top sellers vs. the median Automotive category and all benchmarked Amazon categories.
Gallery images
Toys & Models
6
Automotive median
6
All Amazon
6
Brand video
Toys & Models
8 of 10
Automotive median
6 of 10
All Amazon
7 of 10
Creator videos
Toys & Models
6
Automotive median
4
All Amazon
8
A+ Content
Toys & Models
9 of 10
Automotive median
9 of 10
All Amazon
9 of 10
What this benchmark means
- A+ Content is table stakes: 9 of 10 top sellers use it. A listing without A+ is visibly behind every leader on the shelf.
- The leaders are entrenched — a median of 3,479 reviews at 4.4 stars. Content parity with this benchmark is the price of entry; review volume takes longer to build.
The numbers
| Content benchmark | Top 10 best sellers (August 2026) |
|---|---|
| Gallery imagesMedian image count across top listings | 6 |
| Brand videoShare with a brand-uploaded product video | 8 of 10 listings |
| Creator videosMedian count of Amazon Influencer / creator videos | 6 |
| A+ ContentShare with A+ (enhanced brand) content | 9 of 10 listings |
| Star ratingMedian listing rating | 4.4 stars |
| ReviewsMedian review count | 3,479 |
Top sellers in Toys & Models
The top-ranked listings in this category's benchmark cohort (August 2026 snapshot) — the pages setting the content bar above.
- 1Activ Life 2-Tire Pack LED Bike Wheel Lights with Batteries Included, Get 100% Brighter and Visible from All A…
- 2ELEGOO Mega 2560 R3 Project The Most Complete Starter Kit with Tutorial | Compatible with Arduino IDE, Ultimat…
- 3Haynes 36063 Technical Repair Manual
- 4MYDAYS Seat Back Gun Rack, Gun Sling Bag, Camo Front Seat Gun Organizer Holder for Hunting Rifles/Shotguns Cam…
- 5Custom Car Posters Handmade Poster compatible with Ford Evolution Print Wall Art Décor of the Best of Ford Gen…
Frequently asked questions
- How many images do top Toys & Models listings have on Amazon?
- The median top-10 best seller in Amazon's Automotive > Automotive Enthusiast Merchandise > Toys & Models category has 6 gallery images (as of August 2026).
- Do best-selling Toys & Models products use A+ Content?
- 9 of 10 of the top 10 best sellers in this category use A+ Content on their product pages.
- How much video do top Toys & Models listings on Amazon have?
- 8 of 10 top sellers include a brand-uploaded video, and the median listing carries 6 creator (Amazon Influencer) videos.
- What rating do top Toys & Models products have on Amazon?
- The median top seller in this category holds a 4.4-star rating across 3,479 reviews.
Falling behind on Amazon?
Benchmark your digital shelf against top sellers to find the biggest opportunities to increase sales — and the content gaps behind them.
More in Automotive Enthusiast Merchandise
Source: Cohley's Amazon Content Benchmarks, August 2026 snapshot. Benchmarks describe the top 10 best sellers in each category — the leaders, not the average listing. Read the methodology.