Gallery images6
median images per top listing
Brand video4 of 10
top sellers include a brand-uploaded video
0%
Creator videos10
median creator videos per top listing
A+ Content8 of 10
top sellers use A+ (enhanced brand) content
0%
How Accessories compares
This category's top sellers vs. the median Clothing, Shoes & Jewelry category and all benchmarked Amazon categories.
Gallery images
Accessories
6
Clothing, Shoes & Jewelry median
6
All Amazon
6
Brand video
Accessories
4 of 10
Clothing, Shoes & Jewelry median
1 of 10
All Amazon
7 of 10
Creator videos
Accessories
10
Clothing, Shoes & Jewelry median
10
All Amazon
8
A+ Content
Accessories
8 of 10
Clothing, Shoes & Jewelry median
9 of 10
All Amazon
9 of 10
What this benchmark means
- Creator content is saturated: the median top listing carries 10 creator videos. Having creator video isn't a differentiator in Accessories — having better creator video is.
- Unusually, creator video outruns brand video in this category (median 10 creator videos, but only 4 of 10 sellers have a brand video). Shoppers are already watching creators here.
- The leaders are entrenched — a median of 1,785 reviews at 4.6 stars. Content parity with this benchmark is the price of entry; review volume takes longer to build.
The numbers
| Content benchmark | Top 10 best sellers (August 2026) |
|---|---|
| Gallery imagesMedian image count across top listings | 6 |
| Brand videoShare with a brand-uploaded product video | 4 of 10 listings |
| Creator videosMedian count of Amazon Influencer / creator videos | 10 |
| A+ ContentShare with A+ (enhanced brand) content | 8 of 10 listings |
| Star ratingMedian listing rating | 4.6 stars |
| ReviewsMedian review count | 1,785 |
Top sellers in Accessories
The top-ranked listings in this category's benchmark cohort (August 2026 snapshot) — the pages setting the content bar above.
- 1Marvel Accessory Supply Spider-Man 3D Boy Hat Red/Bue
- 2CHAOREN Boys Belt, Most Size Kids 1 1/4" Dress Reversible Belt for Youth - One Leather Belt Two Style | 1 Belt…
- 3for MagSafe Wallet, 5 Card Holder, Slim Leather Magnetic Wallet for iPhone 17/16/15/14/13/12 Pro Max Plus Air…
- 4FURTALK Baby Sun Hat Toddler Bucket Hat Beach Smile Face UPF 50+ | Stays in the Wind, Breathable UPF 50+ Hat G…
- 5for MagSafe Wallet with Stand, 5 Card Holder, Slim Leather Magnetic Wallet for iPhone 17/16/15/14/13/12 Pro Ma…
Frequently asked questions
- How many images do top Accessories listings have on Amazon?
- The median top-10 best seller in Amazon's Clothing, Shoes & Jewelry > Boys > Accessories category has 6 gallery images (as of August 2026).
- Do best-selling Accessories products use A+ Content?
- 8 of 10 of the top 10 best sellers in this category use A+ Content on their product pages.
- How much video do top Accessories listings on Amazon have?
- 4 of 10 top sellers include a brand-uploaded video, and the median listing carries 10 creator (Amazon Influencer) videos.
- What rating do top Accessories products have on Amazon?
- The median top seller in this category holds a 4.6-star rating across 1,785 reviews.
Falling behind on Amazon?
Benchmark your digital shelf against top sellers to find the biggest opportunities to increase sales — and the content gaps behind them.
Source: Cohley's Amazon Content Benchmarks, August 2026 snapshot. Benchmarks describe the top 10 best sellers in each category — the leaders, not the average listing. Read the methodology.