median images per top listing
top sellers include a brand-uploaded video
median creator videos per top listing
top sellers use A+ (enhanced brand) content
How Clothing compares
This category's top sellers vs. the median Clothing, Shoes & Jewelry category and all benchmarked Amazon categories.
Gallery images
Brand video
Creator videos
A+ Content
What this benchmark means
- Top Clothing listings run lighter on images than Amazon overall (median 3 vs. 6 site-wide) — matching the benchmark is cheap, and exceeding it is an easy visual edge.
- Creator content is saturated: the median top listing carries 8 creator videos. Having creator video isn't a differentiator in Clothing — having better creator video is.
- Unusually, creator video outruns brand video in this category (median 8 creator videos, but only 0 of 10 sellers have a brand video). Shoppers are already watching creators here.
- The leaders are entrenched — a median of 1,631 reviews at 4.3 stars. Content parity with this benchmark is the price of entry; review volume takes longer to build.
The numbers
| Content benchmark | Top 10 best sellers (August 2026) |
|---|---|
| Gallery imagesMedian image count across top listings | 3 |
| Brand videoShare with a brand-uploaded product video | 0 of 10 listings |
| Creator videosMedian count of Amazon Influencer / creator videos | 8 |
| A+ ContentShare with A+ (enhanced brand) content | 6 of 10 listings |
| Star ratingMedian listing rating | 4.3 stars |
| ReviewsMedian review count | 1,631 |
Top sellers in Clothing
The top-ranked listings in this category's benchmark cohort (August 2026 snapshot) — the pages setting the content bar above.
- 1Mens Full Zip Hooded Western Jacket Aztec Tribal Print Warm Fleece Lined Loose Fit Ethnic Coats for Outdoor 3X…
- 2Mens Full Zip Hooded Western Jacket Aztec Tribal Print Warm Fleece Lined Loose Fit Ethnic Coats for Outdoor 3X…
- 3Mens Full Zip Hooded Western Jacket Aztec Tribal Print Warm Fleece Lined Loose Fit Ethnic Coats for Outdoor 3X…
- 4Mens Full Zip Hooded Western Jacket Aztec Tribal Print Warm Fleece Lined Loose Fit Ethnic Coats for Outdoor 3X…
- 5BALENNZ Mens Athletic Shorts with Pockets Quick Dry Workout Shorts Men | Basketball Gym Running Fitness Shorts…
Frequently asked questions
- How many images do top Clothing listings have on Amazon?
- The median top-10 best seller in Amazon's Clothing, Shoes & Jewelry > Men > Clothing category has 3 gallery images (as of August 2026).
- Do best-selling Clothing products use A+ Content?
- 6 of 10 of the top 10 best sellers in this category use A+ Content on their product pages.
- How much video do top Clothing listings on Amazon have?
- 0 of 10 top sellers include a brand-uploaded video, and the median listing carries 8 creator (Amazon Influencer) videos.
- What rating do top Clothing products have on Amazon?
- The median top seller in this category holds a 4.3-star rating across 1,631 reviews.
Falling behind on Amazon?
Benchmark your digital shelf against top sellers to find the biggest opportunities to increase sales — and the content gaps behind them.
More in Men
Source: Cohley's Amazon Content Benchmarks, August 2026 snapshot. Benchmarks describe the top 10 best sellers in each category — the leaders, not the average listing. Read the methodology.
