median images per top listing
top sellers include a brand-uploaded video
median creator videos per top listing
top sellers use A+ (enhanced brand) content
How Wine compares
This category's top sellers vs. the median Grocery & Gourmet Food category and all benchmarked Amazon categories.
Gallery images
Brand video
Creator videos
A+ Content
What this benchmark means
- Creator video is essentially absent from top Wine listings — a first-mover opportunity for any brand willing to seed creator content in this category.
- The leaders are entrenched — a median of 1,276 reviews at 4.6 stars. Content parity with this benchmark is the price of entry; review volume takes longer to build.
The numbers
| Content benchmark | Top 10 best sellers (August 2026) |
|---|---|
| Gallery imagesMedian image count across top listings | 5 |
| Brand videoShare with a brand-uploaded product video | 2 of 10 listings |
| Creator videosMedian count of Amazon Influencer / creator videos | 0 |
| A+ ContentShare with A+ (enhanced brand) content | 7 of 10 listings |
| Star ratingMedian listing rating | 4.6 stars |
| ReviewsMedian review count | 1,276 |
Top sellers in Wine
The top-ranked listings in this category's benchmark cohort (August 2026 snapshot) — the pages setting the content bar above.
Frequently asked questions
- How many images do top Wine listings have on Amazon?
- The median top-10 best seller in Amazon's Grocery & Gourmet Food > Alcoholic Beverages > Wine category has 5 gallery images (as of August 2026).
- Do best-selling Wine products use A+ Content?
- 7 of 10 of the top 10 best sellers in this category use A+ Content on their product pages.
- How much video do top Wine listings on Amazon have?
- 2 of 10 top sellers include a brand-uploaded video, and the median listing carries 0 creator (Amazon Influencer) videos.
- What rating do top Wine products have on Amazon?
- The median top seller in this category holds a 4.6-star rating across 1,276 reviews.
Falling behind on Amazon?
Benchmark your digital shelf against top sellers to find the biggest opportunities to increase sales — and the content gaps behind them.
Source: Cohley's Amazon Content Benchmarks, August 2026 snapshot. Benchmarks describe the top 10 best sellers in each category — the leaders, not the average listing. Read the methodology.
