median images in the median Grocery & Gourmet Food category
top sellers with a brand video, median category
median creator videos per top listing
top sellers using A+ Content, median category
Most content-saturated
Grocery & Gourmet Food categories where the leaders are most built out — expect a high content bar.
Biggest content openings
Grocery & Gourmet Food categories where even the top sellers are light on content — the fastest places to stand out.
Grocery & Gourmet Food categories
Benchmarks for each Grocery & Gourmet Food category, measured from the top 10 best sellers.
| Category | Images | Brand video | Creator videos | A+ Content |
|---|---|---|---|---|
| Alcoholic Beveragesmedian across 3 categories | 6 | 7 of 10 | 1 | 10 of 10 |
| Beveragesmedian across 2 categories | 7 | 8 of 10 | 10 | 10 of 10 |
| Breads & Bakerymedian across 11 categories | 7 | 4 of 10 | 1 | 6 of 10 |
| Breakfast Foodsmedian across 5 categories | 8 | 8 of 10 | 10 | 10 of 10 |
| Candy & Chocolatemedian across 13 categories | 7 | 6 of 10 | 10 | 10 of 10 |
| Dairy, Cheese & Eggsmedian across 12 categories | 6 | 4 of 10 | 2 | 5 of 10 |
| Deli & Prepared Foodsmedian across 13 categories | 6 | 3 of 10 | 1 | 7 of 10 |
| Food & Beverage Giftsmedian across 3 categories | 6 | 4 of 10 | 4 | 7 of 10 |
| Fresh Flowers & Live Indoor Plantsmedian across 5 categories | 6 | 5 of 10 | 2 | 9 of 10 |
| Frozenmedian across 13 categories | 6 | 4 of 10 | 1 | 7 of 10 |
| Home Brewing & Winemakingmedian across 3 categories | 5 | 3 of 10 | 1 | 6 of 10 |
| Meat & Seafoodmedian across 13 categories | 5 | 3 of 10 | 1 | 8 of 10 |
| Meat Substitutesmedian across 13 categories | 4 | 1 of 10 | 0 | 5 of 10 |
| Pantry Staplesmedian across 12 categories | 6 | 5 of 10 | 10 | 10 of 10 |
| Producemedian across 7 categories | 4 | 3 of 10 | 4 | 5 of 10 |
| Snack Foodsmedian across 21 categories | 7 | 7 of 10 | 9 | 10 of 10 |
Falling behind on Amazon?
Benchmark your digital shelf against top sellers to find the biggest opportunities to increase sales — and the content gaps behind them.
Source: Cohley's Amazon Content Benchmarks, August 2026 snapshot. Benchmarks describe the top 10 best sellers in each category — the leaders, not the average listing. Read the methodology.
