median images in the median Snack Foods category
top sellers with a brand video, median category
median creator videos per top listing
top sellers using A+ Content, median category
Most content-saturated
Snack Foods categories where the leaders are most built out — expect a high content bar.
Biggest content openings
Snack Foods categories where even the top sellers are light on content — the fastest places to stand out.
Snack Foods categories
Benchmarks for each Snack Foods category, measured from the top 10 best sellers.
| Category | Images | Brand video | Creator videos | A+ Content |
|---|---|---|---|---|
| Applesauce & Fruit Cups | 8 | 6 of 10 | 10 | 10 of 10 |
| Bars | 6 | 8 of 10 | 10 | 10 of 10 |
| Breadsticks | 7 | 2 of 10 | 1 | 5 of 10 |
| Chips & Crisps | 9 | 7 of 10 | 10 | 9 of 10 |
| Crackers | 9 | 7 of 10 | 10 | 10 of 10 |
| Fruit Leather | 6 | 6 of 10 | 6 | 8 of 10 |
| Fruit Snacks | 7 | 9 of 10 | 10 | 10 of 10 |
| Ice Cream Cones & Toppings | 6 | 2 of 10 | 3 | 7 of 10 |
| Nuts & Seeds | 6 | 9 of 10 | 10 | 10 of 10 |
| Party Mix | 7 | 8 of 10 | 9 | 10 of 10 |
| Popcorn | 6 | 8 of 10 | 10 | 8 of 10 |
| Pork Rinds | 6 | 7 of 10 | 4 | 10 of 10 |
| Pretzels | 6 | 0 of 10 | 10 | 10 of 10 |
| Puffed Snacks | 8 | 7 of 10 | 9 | 10 of 10 |
| Rice Cakes, Chips & Crackers | 7 | 6 of 10 | 10 | 9 of 10 |
| Salsas, Dips & Spreads | 6 | 4 of 10 | 5 | 8 of 10 |
| Seaweed Snacks | 7 | 9 of 10 | 7 | 10 of 10 |
| Snack & Trail Mixes | 6 | 9 of 10 | 9 | 10 of 10 |
| Snack Cakes & Pastries | 7 | 3 of 10 | 2 | 9 of 10 |
| Snack Gifts | 7 | 7 of 10 | 7 | 8 of 10 |
| Wasabi Peas | 5 | 3 of 10 | 1 | 6 of 10 |
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Source: Cohley's Amazon Content Benchmarks, August 2026 snapshot. Benchmarks describe the top 10 best sellers in each category — the leaders, not the average listing. Read the methodology.