Gallery images6
median images per top listing
Brand video7 of 10
top sellers include a brand-uploaded video
0%
Creator videos10
median creator videos per top listing
A+ Content10 of 10
top sellers use A+ (enhanced brand) content
0%
How Gift Wrapping Supplies compares
This category's top sellers vs. the median Health & Personal Care category and all benchmarked Amazon categories.
Gallery images
Gift Wrapping Supplies
6
Health & Personal Care median
7
All Amazon
6
Brand video
Gift Wrapping Supplies
7 of 10
Health & Personal Care median
8 of 10
All Amazon
7 of 10
Creator videos
Gift Wrapping Supplies
10
Health & Personal Care median
10
All Amazon
8
A+ Content
Gift Wrapping Supplies
10 of 10
Health & Personal Care median
10 of 10
All Amazon
9 of 10
What this benchmark means
- A+ Content is table stakes: 10 of 10 top sellers use it. A listing without A+ is visibly behind every leader on the shelf.
- Creator content is saturated: the median top listing carries 10 creator videos. Having creator video isn't a differentiator in Gift Wrapping Supplies — having better creator video is.
- The leaders are entrenched — a median of 2,622 reviews at 4.7 stars. Content parity with this benchmark is the price of entry; review volume takes longer to build.
The numbers
| Content benchmark | Top 10 best sellers (August 2026) |
|---|---|
| Gallery imagesMedian image count across top listings | 6 |
| Brand videoShare with a brand-uploaded product video | 7 of 10 listings |
| Creator videosMedian count of Amazon Influencer / creator videos | 10 |
| A+ ContentShare with A+ (enhanced brand) content | 10 of 10 listings |
| Star ratingMedian listing rating | 4.7 stars |
| ReviewsMedian review count | 2,622 |
Top sellers in Gift Wrapping Supplies
The top-ranked listings in this category's benchmark cohort (August 2026 snapshot) — the pages setting the content bar above.
- 1Self Sealing Cellophane Bags, Clear, 10x14 in, 100 Pcs | Resealable, For Packaging Shirt Clear 10x14 Inch (Pac…
- 24x6 In Cookie Bags Clear Self Sealing Cellophane Treat Bags 200Pcs | for Candy Party Favors 4"x6" 4"x6"
- 3100 Sheets White Tissue Paper Artdly 14 x 20 Inches Recyclable White Wrapping Paper Bulk for Weddings Birthday…
- 4woric Pink Gift Bags with Handles, 14" Medium Gift Bags with Tissue Paper | 2 Pcs Pink Bags, 4 Tissue Paper an…
- 5PigPotParty Cellophane Treat Bags 6x9 Inch, 50 Pack, Clear Goodie Bags | Bottom Gusset Adds Capacity, Keeps Ba…
Frequently asked questions
- How many images do top Gift Wrapping Supplies listings have on Amazon?
- The median top-10 best seller in Amazon's Health & Personal Care > Stationery & Gift Wrapping Supplies > Gift Wrapping Supplies category has 6 gallery images (as of August 2026).
- Do best-selling Gift Wrapping Supplies products use A+ Content?
- 10 of 10 of the top 10 best sellers in this category use A+ Content on their product pages.
- How much video do top Gift Wrapping Supplies listings on Amazon have?
- 7 of 10 top sellers include a brand-uploaded video, and the median listing carries 10 creator (Amazon Influencer) videos.
- What rating do top Gift Wrapping Supplies products have on Amazon?
- The median top seller in this category holds a 4.7-star rating across 2,622 reviews.
Falling behind on Amazon?
Benchmark your digital shelf against top sellers to find the biggest opportunities to increase sales — and the content gaps behind them.
More in Stationery & Gift Wrapping Supplies
Source: Cohley's Amazon Content Benchmarks, August 2026 snapshot. Benchmarks describe the top 10 best sellers in each category — the leaders, not the average listing. Read the methodology.