Gallery images7
median images per top listing
Brand video10 of 10
top sellers include a brand-uploaded video
0%
Creator videos10
median creator videos per top listing
A+ Content10 of 10
top sellers use A+ (enhanced brand) content
0%
How Blankets & Throws compares
This category's top sellers vs. the median Home & Kitchen category and all benchmarked Amazon categories.
Gallery images
Blankets & Throws
7
Home & Kitchen median
7
All Amazon
6
Brand video
Blankets & Throws
10 of 10
Home & Kitchen median
7 of 10
All Amazon
7 of 10
Creator videos
Blankets & Throws
10
Home & Kitchen median
10
All Amazon
8
A+ Content
Blankets & Throws
10 of 10
Home & Kitchen median
10 of 10
All Amazon
9 of 10
What this benchmark means
- A+ Content is table stakes: 10 of 10 top sellers use it. A listing without A+ is visibly behind every leader on the shelf.
- Creator content is saturated: the median top listing carries 10 creator videos. Having creator video isn't a differentiator in Blankets & Throws — having better creator video is.
- The leaders are entrenched — a median of 9,768 reviews at 4.6 stars. Content parity with this benchmark is the price of entry; review volume takes longer to build.
The numbers
| Content benchmark | Top 10 best sellers (August 2026) |
|---|---|
| Gallery imagesMedian image count across top listings | 7 |
| Brand videoShare with a brand-uploaded product video | 10 of 10 listings |
| Creator videosMedian count of Amazon Influencer / creator videos | 10 |
| A+ ContentShare with A+ (enhanced brand) content | 10 of 10 listings |
| Star ratingMedian listing rating | 4.6 stars |
| ReviewsMedian review count | 9,768 |
Top sellers in Blankets & Throws
The top-ranked listings in this category's benchmark cohort (August 2026 snapshot) — the pages setting the content bar above.
- 1Bedsure GentleSoft White Throw Blanket for Couch - Birthday Gifts for Women Mom Her Girls, Cozy Fleece Blanket…
- 2GENIANI Electric Heating Pad for Back Pain & Cramps Relief, Electric Throw, Self Care Gifts for Women, Heating…
- 3Bedsure GentleSoft Fleece Bed Blankets Queen Size Grey - Soft Warm Outdoor Picnic Fall Blanket for Camping Tra…
- 4Rust Throw Blanket - Soft & Fluffy Fleece, Cute & Aesthetic, Perfect for Sofa, Couch, Chair, Bed, Living Room…
- 5BEDELITE Fleece Blanket Soft Plush Throw for Couch Black 50"x60" | Ultra Soft Fleece, Plush Microfiber, Lightw…
Frequently asked questions
- How many images do top Blankets & Throws listings have on Amazon?
- The median top-10 best seller in Amazon's Home & Kitchen > Bedding > Blankets & Throws category has 7 gallery images (as of August 2026).
- Do best-selling Blankets & Throws products use A+ Content?
- 10 of 10 of the top 10 best sellers in this category use A+ Content on their product pages.
- How much video do top Blankets & Throws listings on Amazon have?
- 10 of 10 top sellers include a brand-uploaded video, and the median listing carries 10 creator (Amazon Influencer) videos.
- What rating do top Blankets & Throws products have on Amazon?
- The median top seller in this category holds a 4.6-star rating across 9,768 reviews.
Falling behind on Amazon?
Benchmark your digital shelf against top sellers to find the biggest opportunities to increase sales — and the content gaps behind them.
More in Bedding
Source: Cohley's Amazon Content Benchmarks, August 2026 snapshot. Benchmarks describe the top 10 best sellers in each category — the leaders, not the average listing. Read the methodology.