Gallery images10
median images per top listing
Brand video10 of 10
top sellers include a brand-uploaded video
0%
Creator videos10
median creator videos per top listing
A+ Content9 of 10
top sellers use A+ (enhanced brand) content
0%
How Soils, Fertilizers & Mulches compares
This category's top sellers vs. the median Patio, Lawn & Garden category and all benchmarked Amazon categories.
Gallery images
Soils, Fertilizers & Mulches
10
Patio, Lawn & Garden median
7
All Amazon
6
Brand video
Soils, Fertilizers & Mulches
10 of 10
Patio, Lawn & Garden median
7 of 10
All Amazon
7 of 10
Creator videos
Soils, Fertilizers & Mulches
10
Patio, Lawn & Garden median
9
All Amazon
8
A+ Content
Soils, Fertilizers & Mulches
9 of 10
Patio, Lawn & Garden median
10 of 10
All Amazon
9 of 10
What this benchmark means
- Soils, Fertilizers & Mulches is an image-heavy category: the median top listing has 10 gallery images vs. 6 across all benchmarked Amazon categories. Buyers here expect to see the product from every angle before they commit.
- A+ Content is table stakes: 9 of 10 top sellers use it. A listing without A+ is visibly behind every leader on the shelf.
- Creator content is saturated: the median top listing carries 10 creator videos. Having creator video isn't a differentiator in Soils, Fertilizers & Mulches — having better creator video is.
- The leaders are entrenched — a median of 6,228 reviews at 4.7 stars. Content parity with this benchmark is the price of entry; review volume takes longer to build.
The numbers
| Content benchmark | Top 10 best sellers (August 2026) |
|---|---|
| Gallery imagesMedian image count across top listings | 10 |
| Brand videoShare with a brand-uploaded product video | 10 of 10 listings |
| Creator videosMedian count of Amazon Influencer / creator videos | 10 |
| A+ ContentShare with A+ (enhanced brand) content | 9 of 10 listings |
| Star ratingMedian listing rating | 4.7 stars |
| ReviewsMedian review count | 6,228 |
Top sellers in Soils, Fertilizers & Mulches
The top-ranked listings in this category's benchmark cohort (August 2026 snapshot) — the pages setting the content bar above.
- 1Bonide Captain Jack's Copper Fungicide, 32 oz Ready-to-Use Spray for Organic Gardening, Controls Common Diseas…
- 2Miracle-Gro Water Soluble All Purpose Plant Food, 1.5 lb. | Fertilizer for All Indoor or Outdoor Plants includ…
- 3Miracle-Gro Indoor Plant Food for All Plants, 8 fl. oz. (2-Pack) | Liquid Plant Food for Houseplants, Flowers,…
- 4Better-Gro Orchid Bark - Potting Medium for Orchids & Tropical Plants, 4 qt | Premium grade potting medium;for…
- 5Miracle-Gro Organic Indoor Potting Mix, 16 qt. | Protects Against Over & Under Watering, Planting Soil For Ind…
Frequently asked questions
- How many images do top Soils, Fertilizers & Mulches listings have on Amazon?
- The median top-10 best seller in Amazon's Patio, Lawn & Garden > Farm & Ranch > Soils, Fertilizers & Mulches category has 10 gallery images (as of August 2026).
- Do best-selling Soils, Fertilizers & Mulches products use A+ Content?
- 9 of 10 of the top 10 best sellers in this category use A+ Content on their product pages.
- How much video do top Soils, Fertilizers & Mulches listings on Amazon have?
- 10 of 10 top sellers include a brand-uploaded video, and the median listing carries 10 creator (Amazon Influencer) videos.
- What rating do top Soils, Fertilizers & Mulches products have on Amazon?
- The median top seller in this category holds a 4.7-star rating across 6,228 reviews.
Falling behind on Amazon?
Benchmark your digital shelf against top sellers to find the biggest opportunities to increase sales — and the content gaps behind them.
More in Farm & Ranch
Source: Cohley's Amazon Content Benchmarks, August 2026 snapshot. Benchmarks describe the top 10 best sellers in each category — the leaders, not the average listing. Read the methodology.