median images in the median Patio, Lawn & Garden category
top sellers with a brand video, median category
median creator videos per top listing
top sellers using A+ Content, median category
Most content-saturated
Patio, Lawn & Garden categories where the leaders are most built out — expect a high content bar.
Biggest content openings
Patio, Lawn & Garden categories where even the top sellers are light on content — the fastest places to stand out.
Patio, Lawn & Garden categories
Benchmarks for each Patio, Lawn & Garden category, measured from the top 10 best sellers.
| Category | Images | Brand video | Creator videos | A+ Content |
|---|---|---|---|---|
| Farm & Ranchmedian across 11 categories | 6 | 7 of 10 | 10 | 9 of 10 |
| Gardening & Lawn Caremedian across 15 categories | 7 | 7 of 10 | 10 | 10 of 10 |
| Generators & Portable Powermedian across 1 categories | 6 | 7 of 10 | 2 | 10 of 10 |
| Grills & Outdoor Cookingmedian across 6 categories | 7 | 6 of 10 | 9 | 10 of 10 |
| Outdoor Décormedian across 23 categories | 7 | 7 of 10 | 6 | 10 of 10 |
| Outdoor Heating & Coolingmedian across 12 categories | 7 | 7 of 10 | 6 | 9 of 10 |
| Outdoor Power Toolsmedian across 15 categories | 6 | 8 of 10 | 10 | 10 of 10 |
| Patio Furniture & Accessoriesmedian across 9 categories | 7 | 7 of 10 | 10 | 10 of 10 |
| Pools, Hot Tubs & Suppliesmedian across 8 categories | 7 | 7 of 10 | 10 | 10 of 10 |
| Snow Removalmedian across 9 categories | 7 | 6 of 10 | 2 | 8 of 10 |
Falling behind on Amazon?
Benchmark your digital shelf against top sellers to find the biggest opportunities to increase sales — and the content gaps behind them.
Source: Cohley's Amazon Content Benchmarks, August 2026 snapshot. Benchmarks describe the top 10 best sellers in each category — the leaders, not the average listing. Read the methodology.