median images per top listing
top sellers include a brand-uploaded video
median creator videos per top listing
top sellers use A+ (enhanced brand) content
How Lighting compares
This category's top sellers vs. the median Patio, Lawn & Garden category and all benchmarked Amazon categories.
Gallery images
Brand video
Creator videos
A+ Content
What this benchmark means
- Creator video adoption is early: category leaders carry a median of just 1 creator video. A steady creator content pipeline is one of the fastest ways to out-content this category's top sellers.
- Video here is brand-led: 8 of 10 top sellers have a brand video, but creator video is scarce. Shoppers see polished brand assets — authentic creator content is the unclaimed format.
- The leaders are entrenched — a median of 18,075 reviews at 4.5 stars. Content parity with this benchmark is the price of entry; review volume takes longer to build.
The numbers
| Content benchmark | Top 10 best sellers (August 2026) |
|---|---|
| Gallery imagesMedian image count across top listings | 7 |
| Brand videoShare with a brand-uploaded product video | 8 of 10 listings |
| Creator videosMedian count of Amazon Influencer / creator videos | 1 |
| A+ ContentShare with A+ (enhanced brand) content | 7 of 10 listings |
| Star ratingMedian listing rating | 4.5 stars |
| ReviewsMedian review count | 18,075 |
Top sellers in Lighting
The top-ranked listings in this category's benchmark cohort (August 2026 snapshot) — the pages setting the content bar above.
- 125W Bronze LED Bullet Spot Light for Outdoor Landscapes, CCT 30K-50K | 3000K/4000K/5000K Selectable, 3500 LM B…
- 225W White Outdoor LED Bullet Spot Light, 3CCT 30K-50K, ETL, 6 Pack | 3000K/4000K/5000K Selectable, 120-277V, 3…
- 34Pack 200W LED Wall Pack Lights, 100-277v Dusk to Dawn with Photocell, 30000Lm 5000K Daylight IP65 Waterproof…
- 4Tuffenough Solar Outdoor Lights 2500LM 210 LED Security Lights with Remote Control,3 Heads Motion Sensor Light…
- 5Ring Outdoor Cam (Stick Up Cam), Weather-resistant home or business HD security camera, Live View, Color Night…
Frequently asked questions
- How many images do top Lighting listings have on Amazon?
- The median top-10 best seller in Amazon's Patio, Lawn & Garden > Outdoor Décor > Lighting category has 7 gallery images (as of August 2026).
- Do best-selling Lighting products use A+ Content?
- 7 of 10 of the top 10 best sellers in this category use A+ Content on their product pages.
- How much video do top Lighting listings on Amazon have?
- 8 of 10 top sellers include a brand-uploaded video, and the median listing carries 1 creator (Amazon Influencer) video.
- What rating do top Lighting products have on Amazon?
- The median top seller in this category holds a 4.5-star rating across 18,075 reviews.
Falling behind on Amazon?
Benchmark your digital shelf against top sellers to find the biggest opportunities to increase sales — and the content gaps behind them.
More in Outdoor Décor
Source: Cohley's Amazon Content Benchmarks, August 2026 snapshot. Benchmarks describe the top 10 best sellers in each category — the leaders, not the average listing. Read the methodology.
