Gallery images6
median images per top listing
Brand video4 of 10
top sellers include a brand-uploaded video
0%
Creator videos10
median creator videos per top listing
A+ Content9 of 10
top sellers use A+ (enhanced brand) content
0%
How Swimming Pools compares
This category's top sellers vs. the median Patio, Lawn & Garden category and all benchmarked Amazon categories.
Gallery images
Swimming Pools
6
Patio, Lawn & Garden median
7
All Amazon
6
Brand video
Swimming Pools
4 of 10
Patio, Lawn & Garden median
7 of 10
All Amazon
7 of 10
Creator videos
Swimming Pools
10
Patio, Lawn & Garden median
9
All Amazon
8
A+ Content
Swimming Pools
9 of 10
Patio, Lawn & Garden median
10 of 10
All Amazon
9 of 10
What this benchmark means
- A+ Content is table stakes: 9 of 10 top sellers use it. A listing without A+ is visibly behind every leader on the shelf.
- Creator content is saturated: the median top listing carries 10 creator videos. Having creator video isn't a differentiator in Swimming Pools — having better creator video is.
- Unusually, creator video outruns brand video in this category (median 10 creator videos, but only 4 of 10 sellers have a brand video). Shoppers are already watching creators here.
- The leaders are entrenched — a median of 3,629 reviews at 4.3 stars. Content parity with this benchmark is the price of entry; review volume takes longer to build.
The numbers
| Content benchmark | Top 10 best sellers (August 2026) |
|---|---|
| Gallery imagesMedian image count across top listings | 6 |
| Brand videoShare with a brand-uploaded product video | 4 of 10 listings |
| Creator videosMedian count of Amazon Influencer / creator videos | 10 |
| A+ ContentShare with A+ (enhanced brand) content | 9 of 10 listings |
| Star ratingMedian listing rating | 4.3 stars |
| ReviewsMedian review count | 3,629 |
Top sellers in Swimming Pools
The top-ranked listings in this category's benchmark cohort (August 2026 snapshot) — the pages setting the content bar above.
- 1Intex Sunset Glow Baby Pool (34 in x 10 in) 86 x 25 cm
- 2SwimSchool Infant Baby Pool Floats, Free Swimming, Super Buoyant – Ages 6-24 Months – Multiple Colors/Styles –…
- 33 Rings Kiddie Pool for Toddler, 48”X12”，Kids Swimming Pool, Inflatable Baby Ball Pit Pool, Small Infant Pool…
- 4Bestway Steel Pro MAX 10' x 30" Above Ground Pool, Round Metal Frame Outdoor Swimming Pool Set with Filter Pum…
- 5SELLOTZ Inflatable Pool for Kids and Adults, 120" X 72" X 22" Oversized Thickened Family Swimming Pool for Tod…
Frequently asked questions
- How many images do top Swimming Pools listings have on Amazon?
- The median top-10 best seller in Amazon's Patio, Lawn & Garden > Pools, Hot Tubs & Supplies > Swimming Pools category has 6 gallery images (as of August 2026).
- Do best-selling Swimming Pools products use A+ Content?
- 9 of 10 of the top 10 best sellers in this category use A+ Content on their product pages.
- How much video do top Swimming Pools listings on Amazon have?
- 4 of 10 top sellers include a brand-uploaded video, and the median listing carries 10 creator (Amazon Influencer) videos.
- What rating do top Swimming Pools products have on Amazon?
- The median top seller in this category holds a 4.3-star rating across 3,629 reviews.
Falling behind on Amazon?
Benchmark your digital shelf against top sellers to find the biggest opportunities to increase sales — and the content gaps behind them.
More in Pools, Hot Tubs & Supplies
Source: Cohley's Amazon Content Benchmarks, August 2026 snapshot. Benchmarks describe the top 10 best sellers in each category — the leaders, not the average listing. Read the methodology.