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Amazon Tools & Home Improvement: Toilet Parts content benchmarks

Top-selling Toilet Parts listings on Amazon have a median of 6 gallery images; 9 of 10 include a brand video; the median listing carries 10 creator videos; 9 of 10 use A+ Content (top 10 best sellers, August 2026).

Tom Logan avatar
Tom LoganCEO, Cohley
Date analyzedAugust 11, 2026
Categories analyzed1,777
Listings analyzed17,665
How these numbers are measured — full methodology
Gallery images6

median images per top listing

Brand video9 of 10

top sellers include a brand-uploaded video

0%
Creator videos10

median creator videos per top listing

A+ Content9 of 10

top sellers use A+ (enhanced brand) content

0%

How Toilet Parts compares

This category's top sellers vs. the median Tools & Home Improvement category and all benchmarked Amazon categories.

Gallery images

Toilet Parts
6
Tools & Home Improvement median
6
All Amazon
6

Brand video

Toilet Parts
9 of 10
Tools & Home Improvement median
8 of 10
All Amazon
7 of 10

Creator videos

Toilet Parts
10
Tools & Home Improvement median
10
All Amazon
8

A+ Content

Toilet Parts
9 of 10
Tools & Home Improvement median
10 of 10
All Amazon
9 of 10

What this benchmark means

  • A+ Content is table stakes: 9 of 10 top sellers use it. A listing without A+ is visibly behind every leader on the shelf.
  • Creator content is saturated: the median top listing carries 10 creator videos. Having creator video isn't a differentiator in Toilet Parts — having better creator video is.
  • The leaders are entrenched — a median of 7,018 reviews at 4.5 stars. Content parity with this benchmark is the price of entry; review volume takes longer to build.

The numbers

Content benchmarkTop 10 best sellers (August 2026)
Gallery imagesMedian image count across top listings6
Brand videoShare with a brand-uploaded product video9 of 10 listings
Creator videosMedian count of Amazon Influencer / creator videos10
A+ ContentShare with A+ (enhanced brand) content9 of 10 listings
Star ratingMedian listing rating4.5 stars
ReviewsMedian review count7,018

Top sellers in Toilet Parts

The top-ranked listings in this category's benchmark cohort (August 2026 snapshot) — the pages setting the content bar above.

  1. 1Fluidmaster 400H Universal Toilet Fill Valve, High Performance, 1-Pack 1- Pack 1-Pack Control
  2. 2Korky Ultra Standard 2-Inch Universal Toilet Flapper - Long Lasting Rubber - Easy to Install - Made in USA, 10…
  3. 3Hibbent Universal Metal Front Mount Toilet Handle Replacement Kit, Chrome | Toilet Bowl Flush Handle with Soli…
  4. 4Fluidmaster K-400H-039 Toilet Fill Valve & 2-Inch Flapper Repair Kit Universal, for 2 In.
  5. 5Fluidmaster 400AKRP10 Universal Toilet Repair Kit, 2-Inch Flush Valve | Includes fill valve, flush valve, flap…

Frequently asked questions

How many images do top Toilet Parts listings have on Amazon?
The median top-10 best seller in Amazon's Tools & Home Improvement > Rough Plumbing > Toilet Parts category has 6 gallery images (as of August 2026).
Do best-selling Toilet Parts products use A+ Content?
9 of 10 of the top 10 best sellers in this category use A+ Content on their product pages.
How much video do top Toilet Parts listings on Amazon have?
9 of 10 top sellers include a brand-uploaded video, and the median listing carries 10 creator (Amazon Influencer) videos.
What rating do top Toilet Parts products have on Amazon?
The median top seller in this category holds a 4.5-star rating across 7,018 reviews.

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Source: Cohley's Amazon Content Benchmarks, August 2026 snapshot. Benchmarks describe the top 10 best sellers in each category — the leaders, not the average listing. Read the methodology.