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Amazon Toys & Games: Playsets & Vehicles content benchmarks

Top-selling Playsets & Vehicles listings on Amazon have a median of 6 gallery images; 7 of 10 include a brand video; the median listing carries 6 creator videos; 9 of 10 use A+ Content (top 10 best sellers, August 2026).

Tom Logan avatar
Tom LoganCEO, Cohley
Date analyzedAugust 11, 2026
Categories analyzed1,777
Listings analyzed17,665
How these numbers are measured — full methodology
Gallery images6

median images per top listing

Brand video7 of 10

top sellers include a brand-uploaded video

0%
Creator videos6

median creator videos per top listing

A+ Content9 of 10

top sellers use A+ (enhanced brand) content

0%

How Playsets & Vehicles compares

This category's top sellers vs. the median Toys & Games category and all benchmarked Amazon categories.

Gallery images

Playsets & Vehicles
6
Toys & Games median
6
All Amazon
6

Brand video

Playsets & Vehicles
7 of 10
Toys & Games median
8 of 10
All Amazon
7 of 10

Creator videos

Playsets & Vehicles
6
Toys & Games median
10
All Amazon
8

A+ Content

Playsets & Vehicles
9 of 10
Toys & Games median
10 of 10
All Amazon
9 of 10

What this benchmark means

  • A+ Content is table stakes: 9 of 10 top sellers use it. A listing without A+ is visibly behind every leader on the shelf.

The numbers

Content benchmarkTop 10 best sellers (August 2026)
Gallery imagesMedian image count across top listings6
Brand videoShare with a brand-uploaded product video7 of 10 listings
Creator videosMedian count of Amazon Influencer / creator videos6
A+ ContentShare with A+ (enhanced brand) content9 of 10 listings
Star ratingMedian listing rating4.7 stars
ReviewsMedian review count823

Top sellers in Playsets & Vehicles

The top-ranked listings in this category's benchmark cohort (August 2026 snapshot) — the pages setting the content bar above.

  1. 1LEGO DUPLO Town 3 in 1 Wild Animal Families Building Toy Playset - Preschool Learning and Educational Toy for…
  2. 2PJG 17 Pcs Farm Animal Toys, Figure Playset, Birthday Gift for Boys Girls | Educational Learning Toys, Gifts F…
  3. 3Bluey and Bingo Supermarket Playset, Escalator & Sounds, 15 Pieces | 3 interactive levels, rooftop café, 24 so…
  4. 4Disney Store Official Buzz Lightyear Interactive Talking Action Figure from Toy Story, Features 10+ English Ph…
  5. 5Littlest Pet Shop Playset - LPS Gen 7, Authentic Mystery Figures, Surprise Collectible Kidult Toy, Girls, Boys…

Frequently asked questions

How many images do top Playsets & Vehicles listings have on Amazon?
The median top-10 best seller in Amazon's Toys & Games > Toy Figures & Playsets > Playsets & Vehicles category has 6 gallery images (as of August 2026).
Do best-selling Playsets & Vehicles products use A+ Content?
9 of 10 of the top 10 best sellers in this category use A+ Content on their product pages.
How much video do top Playsets & Vehicles listings on Amazon have?
7 of 10 top sellers include a brand-uploaded video, and the median listing carries 6 creator (Amazon Influencer) videos.
What rating do top Playsets & Vehicles products have on Amazon?
The median top seller in this category holds a 4.7-star rating across 823 reviews.

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More in Toy Figures & Playsets

Source: Cohley's Amazon Content Benchmarks, August 2026 snapshot. Benchmarks describe the top 10 best sellers in each category — the leaders, not the average listing. Read the methodology.