Gallery images6
median images per top listing
Brand video4 of 10
top sellers include a brand-uploaded video
0%
Creator videos6
median creator videos per top listing
A+ Content9 of 10
top sellers use A+ (enhanced brand) content
0%
How Purse Making compares
This category's top sellers vs. the median Arts, Crafts & Sewing category and all benchmarked Amazon categories.
Gallery images
Purse Making
6
Arts, Crafts & Sewing median
6
All Amazon
6
Brand video
Purse Making
4 of 10
Arts, Crafts & Sewing median
6 of 10
All Amazon
7 of 10
Creator videos
Purse Making
6
Arts, Crafts & Sewing median
7
All Amazon
8
A+ Content
Purse Making
9 of 10
Arts, Crafts & Sewing median
8 of 10
All Amazon
9 of 10
What this benchmark means
- A+ Content is table stakes: 9 of 10 top sellers use it. A listing without A+ is visibly behind every leader on the shelf.
- Unusually, creator video outruns brand video in this category (median 6 creator videos, but only 4 of 10 sellers have a brand video). Shoppers are already watching creators here.
- The leaders are entrenched — a median of 1,323 reviews at 4.7 stars. Content parity with this benchmark is the price of entry; review volume takes longer to build.
The numbers
| Content benchmark | Top 10 best sellers (August 2026) |
|---|---|
| Gallery imagesMedian image count across top listings | 6 |
| Brand videoShare with a brand-uploaded product video | 4 of 10 listings |
| Creator videosMedian count of Amazon Influencer / creator videos | 6 |
| A+ ContentShare with A+ (enhanced brand) content | 9 of 10 listings |
| Star ratingMedian listing rating | 4.7 stars |
| ReviewsMedian review count | 1,323 |
Top sellers in Purse Making
The top-ranked listings in this category's benchmark cohort (August 2026 snapshot) — the pages setting the content bar above.
- 1WRINGKIT 12 Pack Gold Purse Chains, 47" Crossbody Chain Strap | Purse Chain Strap Replacement, Metal Buckle, B…
- 2meekoo 16 Pcs Blank Canvas Zipper Pouch Makeup Bag,L;Black | Plain Cosmetic Bag For Sublimation DIY Craft, Mul…
- 3ELW Belt Blanks Strips/Straps 8/9 oz. (3.2-3.6mm) Thickness Size 1"x84" Full Grain Import Natural Cowhide Vege…
- 4325PCS FIVEIZERO Keychain Making Kit - Silver Keychain Clips with Key Rings | included Lobster Claw Clasp, Swi…
- 5PAXCOO Keychain Making Kit, Keychain Craft Supplies Including Key Chain Hooks, Lobster Clasps, Key Rings and J…
Frequently asked questions
- How many images do top Purse Making listings have on Amazon?
- The median top-10 best seller in Amazon's Arts, Crafts & Sewing > Beading & Jewelry Making > Purse Making category has 6 gallery images (as of August 2026).
- Do best-selling Purse Making products use A+ Content?
- 9 of 10 of the top 10 best sellers in this category use A+ Content on their product pages.
- How much video do top Purse Making listings on Amazon have?
- 4 of 10 top sellers include a brand-uploaded video, and the median listing carries 6 creator (Amazon Influencer) videos.
- What rating do top Purse Making products have on Amazon?
- The median top seller in this category holds a 4.7-star rating across 1,323 reviews.
Falling behind on Amazon?
Benchmark your digital shelf against top sellers to find the biggest opportunities to increase sales — and the content gaps behind them.
More in Beading & Jewelry Making
Source: Cohley's Amazon Content Benchmarks, August 2026 snapshot. Benchmarks describe the top 10 best sellers in each category — the leaders, not the average listing. Read the methodology.