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Benchmark your digital shelf against top sellers

Amazon Arts, Crafts & Sewing: Quilting content benchmarks

Top-selling Quilting listings on Amazon have a median of 6 gallery images; 5 of 10 include a brand video; the median listing carries 10 creator videos; 10 of 10 use A+ Content (top 10 best sellers, August 2026).

Tom Logan avatar
Tom LoganCEO, Cohley
Date analyzedAugust 11, 2026
Categories analyzed1,777
Listings analyzed17,665
How these numbers are measured — full methodology
Gallery images6

median images per top listing

Brand video5 of 10

top sellers include a brand-uploaded video

0%
Creator videos10

median creator videos per top listing

A+ Content10 of 10

top sellers use A+ (enhanced brand) content

0%

How Quilting compares

This category's top sellers vs. the median Arts, Crafts & Sewing category and all benchmarked Amazon categories.

Gallery images

Quilting
6
Arts, Crafts & Sewing median
6
All Amazon
6

Brand video

Quilting
5 of 10
Arts, Crafts & Sewing median
6 of 10
All Amazon
7 of 10

Creator videos

Quilting
10
Arts, Crafts & Sewing median
7
All Amazon
8

A+ Content

Quilting
10 of 10
Arts, Crafts & Sewing median
8 of 10
All Amazon
9 of 10

What this benchmark means

  • A+ Content is table stakes: 10 of 10 top sellers use it. A listing without A+ is visibly behind every leader on the shelf.
  • Creator content is saturated: the median top listing carries 10 creator videos. Having creator video isn't a differentiator in Quilting — having better creator video is.
  • The leaders are entrenched — a median of 9,019 reviews at 4.8 stars. Content parity with this benchmark is the price of entry; review volume takes longer to build.

The numbers

Content benchmarkTop 10 best sellers (August 2026)
Gallery imagesMedian image count across top listings6
Brand videoShare with a brand-uploaded product video5 of 10 listings
Creator videosMedian count of Amazon Influencer / creator videos10
A+ ContentShare with A+ (enhanced brand) content10 of 10 listings
Star ratingMedian listing rating4.8 stars
ReviewsMedian review count9,019

Top sellers in Quilting

The top-ranked listings in this category's benchmark cohort (August 2026 snapshot) — the pages setting the content bar above.

  1. 1Multipurpose Sewing Clips Pack of 100, Perfect Alternative Quilting Pins | Premium Plastic Fabric Clips Sewing…
  2. 2Otylzto Sewing Clips 100 Pcs Assorted Colors, Quilting Clips for Crafts | Premium Plastic Quilting Clips for S…
  3. 3anezus Self Healing Sewing Mat, 12inch x 18inch Rotary Cutting Mat Double Sided 5-Ply Craft Cutting Board for…
  4. 4Fiskars 45mm Rotary Cutter for Fabric, Premium Steel Stick Fabric Cutter Cuts Through Multiple Layers, Right a…
  5. 5Sewing Clips,100 Pcs,Sewing Clips for Fabric | Fabric Clips for Sewing and Quilting,Quilting Clips for Binding…

Frequently asked questions

How many images do top Quilting listings have on Amazon?
The median top-10 best seller in Amazon's Arts, Crafts & Sewing > Sewing > Quilting category has 6 gallery images (as of August 2026).
Do best-selling Quilting products use A+ Content?
10 of 10 of the top 10 best sellers in this category use A+ Content on their product pages.
How much video do top Quilting listings on Amazon have?
5 of 10 top sellers include a brand-uploaded video, and the median listing carries 10 creator (Amazon Influencer) videos.
What rating do top Quilting products have on Amazon?
The median top seller in this category holds a 4.8-star rating across 9,019 reviews.

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Source: Cohley's Amazon Content Benchmarks, August 2026 snapshot. Benchmarks describe the top 10 best sellers in each category — the leaders, not the average listing. Read the methodology.