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Benchmark your digital shelf against top sellers

Amazon Automotive: Parts content benchmarks

Top-selling Parts listings on Amazon have a median of 6 gallery images; 8 of 10 include a brand video; the median listing carries 7 creator videos; 9 of 10 use A+ Content (top 10 best sellers, August 2026).

Tom Logan avatar
Tom LoganCEO, Cohley
Date analyzedAugust 11, 2026
Categories analyzed1,777
Listings analyzed17,665
How these numbers are measured — full methodology
Gallery images6

median images per top listing

Brand video8 of 10

top sellers include a brand-uploaded video

0%
Creator videos7

median creator videos per top listing

A+ Content9 of 10

top sellers use A+ (enhanced brand) content

0%

How Parts compares

This category's top sellers vs. the median Automotive category and all benchmarked Amazon categories.

Gallery images

Parts
6
Automotive median
6
All Amazon
6

Brand video

Parts
8 of 10
Automotive median
6 of 10
All Amazon
7 of 10

Creator videos

Parts
7
Automotive median
4
All Amazon
8

A+ Content

Parts
9 of 10
Automotive median
9 of 10
All Amazon
9 of 10

What this benchmark means

  • A+ Content is table stakes: 9 of 10 top sellers use it. A listing without A+ is visibly behind every leader on the shelf.
  • The leaders are entrenched — a median of 3,529 reviews at 4.6 stars. Content parity with this benchmark is the price of entry; review volume takes longer to build.

The numbers

Content benchmarkTop 10 best sellers (August 2026)
Gallery imagesMedian image count across top listings6
Brand videoShare with a brand-uploaded product video8 of 10 listings
Creator videosMedian count of Amazon Influencer / creator videos7
A+ ContentShare with A+ (enhanced brand) content9 of 10 listings
Star ratingMedian listing rating4.6 stars
ReviewsMedian review count3,529

Top sellers in Parts

The top-ranked listings in this category's benchmark cohort (August 2026 snapshot) — the pages setting the content bar above.

  1. 1Odi Motocross Single Ply Grips Half Waffle Black Univ
  2. 210 Feet 1/4 Inch ID Fuel Line Hose 0.25in w/ 20 Clamp | 6MM Gas Line for Kawasaki Kohler Briggs & Stratton Pow…
  3. 3Mighty Max Battery YTX14-BS - 12 Volt 12 AH, 200 CCA, Rechargeable Maintenance Free SLA AGM Motorcycle Battery
  4. 4K&N Motorcycle Oil Filter: High Performance, Premium, Designed to be used Synthetic or Conventional Oils, Wren…
  5. 5Mighty Max Battery YTX4L-BS - 12 Volt 3 AH, 50 CCA, Rechargeable Maintenance Free SLA AGM Motorcycle Battery 1…

Frequently asked questions

How many images do top Parts listings have on Amazon?
The median top-10 best seller in Amazon's Automotive > Motorcycle & Powersports > Parts category has 6 gallery images (as of August 2026).
Do best-selling Parts products use A+ Content?
9 of 10 of the top 10 best sellers in this category use A+ Content on their product pages.
How much video do top Parts listings on Amazon have?
8 of 10 top sellers include a brand-uploaded video, and the median listing carries 7 creator (Amazon Influencer) videos.
What rating do top Parts products have on Amazon?
The median top seller in this category holds a 4.6-star rating across 3,529 reviews.

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Source: Cohley's Amazon Content Benchmarks, August 2026 snapshot. Benchmarks describe the top 10 best sellers in each category — the leaders, not the average listing. Read the methodology.