Falling behind on​​​​‌‍​‍​‍‌‍‌​‍‌‍‍‌‌‍‌‌‍‍‌‌‍‍​‍​‍​‍‍​‍​‍‌​‌‍​‌‌‍‍‌‍‍‌‌‌​‌‍‌​‍‍‌‍‍‌‌‍​‍​‍​‍​​‍​‍‌‍‍​‌​‍‌‍‌‌‌‍‌‍​‍​‍​‍‍​‍​‍​‍‌​‌‌​‌‌‌‌‍‌​‌‍‍‌‌‍​‍‌‍‍‌‌‍‍‌‌​‌‍‌‌‌‍‍‌‌​​‍‌‍‌‌‌‍‌​‌‍‍‌‌‌​​‍‌‍‌‌‍‌‍‌​‌‍‌‌​‌‌​​‌​‍‌‍‌‌‌​‌‍‌‌‌‍‍‌‌​‌‍​‌‌‌​‌‍‍‌‌‍‌‍‍​‍‌‍‍‌‌‍‌​​‌​‍‌​​​‌‍​‌‍​‍​‌​​‍‌‌‍​‌‌‍‌‍​‍‌​‍‌​‌​‌‌‌‍‌​​‍‌​‌​​​‌​‍​​​​​‍‌‌‍​‍‌‍‌​​‌‌​‍​​‍‌‌‍​‍​‌​​‌​‌‍‌‍​​‍‌‍‌‍​​‌​‌‌​‌‌‍‌‌‌‍‌‌‌‍​‍​‍‌‌​‌‍‌‌​​‌‍‌‌​‌‌​​‌‍​‌‌‍‌‌‍‌‌​‍‌​​‌‍​‌‌‌​‌‍‍​​‌‌​‌‍‌‌‌‍​‌‌​‌‍‍‌‌‍‌‍‍‌​​‍‌‌​‌‌‌​​‍‌‌‌‍‍‌‍‌‌‌‍‌​‍‌‌​​‌​‌​​‍‌‌​​‌​‌​​‍‌‌​​‍​​‍‌‍‌​‌‍​​​‌‌‍​​‌‍‌‍‌‌​‌​​‌‌‌‍​​​‍‌‍‌‍​‍‌​‍‌‌​​‍​​‍​‍‌‌​‌‌‌​‌​​‍‍‌‍‍​‌‍‌‌‌‍​‌‌‍‌​‌‍​‌‍‍‌‌‍‍‌‍‌‌​‌‍​‍‌‍​‌‌​‌‍‌‌‌‌‌‌‌​‍‌‍​​‌​‍‌‌​​‍‌​‌‍‌​‌‌​‌‌‌‌‍‌​‌‍‍‌‌‍​‍‌‍‌‍‍‌‌‍‌​​‌​‍‌​​​‌‍​‌‍​‍​‌​​‍‌‌‍​‌‌‍‌‍​‍‌​‍‌​‌​‌‌‌‍‌​​‍‌​‌​​​‌​‍​​​​​‍‌‌‍​‍‌‍‌​​‌‌​‍​​‍‌‌‍​‍​‌​​‌​‌‍‌‍​​‍‌‍‌‍​​‌​‌‌​‌‌‍‌‌‌‍‌‌‌‍​‍​‍‌‍‌‌​‌‍‌‌​​‌‍‌‌​‌‌​​‌‍​‌‌‍‌‌‍‌‌​‍‌‍‌​​‌‍​‌‌‌​‌‍‍​​‌‌​‌‍‌‌‌‍​‌‌​‌‍‍‌‌‍‌‍‍‌​​‍‌‌​‌‌‌​​‍‌‌‌‍‍‌‍‌‌‌‍‌​‍‌‌​​‌​‌​​‍‌‌​​‌​‌​​‍‌‌​​‍​​‍‌‍‌​‌‍​​​‌‌‍​​‌‍‌‍‌‌​‌​​‌‌‌‍​​​‍‌‍‌‍​‍‌​‍‌‌​​‍​​‍​‍‌‌​‌‌‌​‌​​‍‍‌‍‍​‌‍‌‌‌‍​‌‌‍‌​‌‍​‌‍‍‌‌‍‍‌‍‌‌​‍‌‍‌​​‌‍‌‌‌​‍‌​‌​​‌‍‌‌‌‍​‌‌​‌‍‍‌‌‌‍‌‍‌‌​‌‌​​‌‌‌‌‍​‍‌‍​‌‍‍‌‌​‌‍‍​‌‍‌‌‌‍‌​​‍​‍‌‌ Amazon?

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Amazon Automotive: Tires & Wheels content benchmarks

Across 4 benchmarked Tires & Wheels categories, the median category's top sellers have 7 gallery images, 6 of 10 include a brand video, carry 2 creator videos, and 8 of 10 use A+ Content (top-10 best sellers per category, August 2026).

Tom Logan avatar
Tom LoganCEO, Cohley
Date analyzedAugust 11, 2026
Categories analyzed1,777
Listings analyzed17,665
How these numbers are measured — full methodology
Gallery images7

median images in the median Tires & Wheels category

Brand video6 of 10

top sellers with a brand video, median category

0%
Creator videos2

median creator videos per top listing

A+ Content8 of 10

top sellers using A+ Content, median category

0%

Tires & Wheels categories

Benchmarks for each Tires & Wheels category, measured from the top 10 best sellers.

CategoryImagesBrand videoCreator videosA+ Content
Accessories & Parts78 of 10109 of 10
Tire & Wheel Assemblies87 of 10310 of 10
Tires55 of 1016 of 10
Wheels74 of 1014 of 10

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Source: Cohley's Amazon Content Benchmarks, August 2026 snapshot. Benchmarks describe the top 10 best sellers in each category — the leaders, not the average listing. Read the methodology.