Gallery images8
median images per top listing
Brand video9 of 10
top sellers include a brand-uploaded video
0%
Creator videos10
median creator videos per top listing
A+ Content10 of 10
top sellers use A+ (enhanced brand) content
0%
How Diagnostic, Test & Measurement Tools compares
This category's top sellers vs. the median Automotive category and all benchmarked Amazon categories.
Gallery images
Diagnostic, Test & Measurement Tools
8
Automotive median
6
All Amazon
6
Brand video
Diagnostic, Test & Measurement Tools
9 of 10
Automotive median
6 of 10
All Amazon
7 of 10
Creator videos
Diagnostic, Test & Measurement Tools
10
Automotive median
4
All Amazon
8
A+ Content
Diagnostic, Test & Measurement Tools
10 of 10
Automotive median
9 of 10
All Amazon
9 of 10
What this benchmark means
- Diagnostic, Test & Measurement Tools is an image-heavy category: the median top listing has 8 gallery images vs. 6 across all benchmarked Amazon categories. Buyers here expect to see the product from every angle before they commit.
- A+ Content is table stakes: 10 of 10 top sellers use it. A listing without A+ is visibly behind every leader on the shelf.
- Creator content is saturated: the median top listing carries 10 creator videos. Having creator video isn't a differentiator in Diagnostic, Test & Measurement Tools — having better creator video is.
- The leaders are entrenched — a median of 4,880 reviews at 4.6 stars. Content parity with this benchmark is the price of entry; review volume takes longer to build.
The numbers
| Content benchmark | Top 10 best sellers (August 2026) |
|---|---|
| Gallery imagesMedian image count across top listings | 8 |
| Brand videoShare with a brand-uploaded product video | 9 of 10 listings |
| Creator videosMedian count of Amazon Influencer / creator videos | 10 |
| A+ ContentShare with A+ (enhanced brand) content | 10 of 10 listings |
| Star ratingMedian listing rating | 4.6 stars |
| ReviewsMedian review count | 4,880 |
Top sellers in Diagnostic, Test & Measurement Tools
The top-ranked listings in this category's benchmark cohort (August 2026 snapshot) — the pages setting the content bar above.
- 1OBD2 Scanner, MUCAR 682 AI-Assisted Car Diagnostic Tool, Automotive Bidirectional Scan Tool, FULL Systems Car…
- 2NEXAS NL102 Heavy Duty Truck Diagnostic Scanner for Diesel Trucks | HD Scan Tool with Live Data & DTC, J1939/J…
- 3Launch X431 PRO Dyno Bidirectional Scanner, ECU Coding Online, 38+ Services | 2 Years Updates, 2026 CANFD DoIP…
- 4ANCEL AD310 Classic Enhanced Universal OBD II Scanner Car Engine Fault Code Reader CAN Diagnostic Scan Tool, R…
- 5Etekcity Infrared Thermometer Laser Temperature Gun 774 | Cooking, Pizza Oven, Griddle, BBQ, Meat, HVAC, Engin…
Frequently asked questions
- How many images do top Diagnostic, Test & Measurement Tools listings have on Amazon?
- The median top-10 best seller in Amazon's Automotive > Tools & Equipment > Diagnostic, Test & Measurement Tools category has 8 gallery images (as of August 2026).
- Do best-selling Diagnostic, Test & Measurement Tools products use A+ Content?
- 10 of 10 of the top 10 best sellers in this category use A+ Content on their product pages.
- How much video do top Diagnostic, Test & Measurement Tools listings on Amazon have?
- 9 of 10 top sellers include a brand-uploaded video, and the median listing carries 10 creator (Amazon Influencer) videos.
- What rating do top Diagnostic, Test & Measurement Tools products have on Amazon?
- The median top seller in this category holds a 4.6-star rating across 4,880 reviews.
Falling behind on Amazon?
Benchmark your digital shelf against top sellers to find the biggest opportunities to increase sales — and the content gaps behind them.
More in Tools & Equipment
Source: Cohley's Amazon Content Benchmarks, August 2026 snapshot. Benchmarks describe the top 10 best sellers in each category — the leaders, not the average listing. Read the methodology.