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Amazon Automotive: Tool Sets content benchmarks

Top-selling Tool Sets listings on Amazon have a median of 6 gallery images; 2 of 10 include a brand video; the median listing carries 2 creator videos; 7 of 10 use A+ Content (top 10 best sellers, August 2026).

Tom Logan avatar
Tom LoganCEO, Cohley
Date analyzedAugust 11, 2026
Categories analyzed1,777
Listings analyzed17,665
How these numbers are measured — full methodology
Gallery images6

median images per top listing

Brand video2 of 10

top sellers include a brand-uploaded video

0%
Creator videos2

median creator videos per top listing

A+ Content7 of 10

top sellers use A+ (enhanced brand) content

0%

How Tool Sets compares

This category's top sellers vs. the median Automotive category and all benchmarked Amazon categories.

Gallery images

Tool Sets
6
Automotive median
6
All Amazon
6

Brand video

Tool Sets
2 of 10
Automotive median
6 of 10
All Amazon
7 of 10

Creator videos

Tool Sets
2
Automotive median
4
All Amazon
8

A+ Content

Tool Sets
7 of 10
Automotive median
9 of 10
All Amazon
9 of 10

What this benchmark means

  • Creator video adoption is early: category leaders carry a median of just 2 creator videos. A steady creator content pipeline is one of the fastest ways to out-content this category's top sellers.

The numbers

Content benchmarkTop 10 best sellers (August 2026)
Gallery imagesMedian image count across top listings6
Brand videoShare with a brand-uploaded product video2 of 10 listings
Creator videosMedian count of Amazon Influencer / creator videos2
A+ ContentShare with A+ (enhanced brand) content7 of 10 listings
Star ratingMedian listing rating4.7 stars
ReviewsMedian review count499

Top sellers in Tool Sets

The top-ranked listings in this category's benchmark cohort (August 2026 snapshot) — the pages setting the content bar above.

  1. 1Rindion 10PCS Pick Set Mechanic, Hook and Pick Tool Set with Non-Slip Grip, Long & Mini Automotive Pick Set fo…
  2. 215PCS Stainless Steel Repair Tools,Car Tool Kits for Vehicles with Carrying Bag
  3. 3Portable Repair Tools, Stainless Steel Pin Puller Tool Set, 68 inch, 16PCS
  4. 4FTIHTRY 12-Piece Pick and Hook Tools Set, Pick Tool Set Car Auto Oil Seal/O-Ring Seal Gasket Pick Hooks Puller…
  5. 54-Piece Hook and Pick Set, Precision Automotive Pick Tool & O Ring Pick Set with Comfort Grip & Anti-Slip Shaf…

Frequently asked questions

How many images do top Tool Sets listings have on Amazon?
The median top-10 best seller in Amazon's Automotive > Tools & Equipment > Tool Sets category has 6 gallery images (as of August 2026).
Do best-selling Tool Sets products use A+ Content?
7 of 10 of the top 10 best sellers in this category use A+ Content on their product pages.
How much video do top Tool Sets listings on Amazon have?
2 of 10 top sellers include a brand-uploaded video, and the median listing carries 2 creator (Amazon Influencer) videos.
What rating do top Tool Sets products have on Amazon?
The median top seller in this category holds a 4.7-star rating across 499 reviews.

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Source: Cohley's Amazon Content Benchmarks, August 2026 snapshot. Benchmarks describe the top 10 best sellers in each category — the leaders, not the average listing. Read the methodology.