Gallery images9
median images per top listing
Brand video7 of 10
top sellers include a brand-uploaded video
0%
Creator videos10
median creator videos per top listing
A+ Content8 of 10
top sellers use A+ (enhanced brand) content
0%
How Cleaning Tools compares
This category's top sellers vs. the median Industrial & Scientific category and all benchmarked Amazon categories.
Gallery images
Cleaning Tools
9
Industrial & Scientific median
6
All Amazon
6
Brand video
Cleaning Tools
7 of 10
Industrial & Scientific median
5 of 10
All Amazon
7 of 10
Creator videos
Cleaning Tools
10
Industrial & Scientific median
2
All Amazon
8
A+ Content
Cleaning Tools
8 of 10
Industrial & Scientific median
8 of 10
All Amazon
9 of 10
What this benchmark means
- Cleaning Tools is an image-heavy category: the median top listing has 9 gallery images vs. 6 across all benchmarked Amazon categories. Buyers here expect to see the product from every angle before they commit.
- Creator content is saturated: the median top listing carries 10 creator videos. Having creator video isn't a differentiator in Cleaning Tools — having better creator video is.
- The leaders are entrenched — a median of 16,599 reviews at 4.7 stars. Content parity with this benchmark is the price of entry; review volume takes longer to build.
The numbers
| Content benchmark | Top 10 best sellers (August 2026) |
|---|---|
| Gallery imagesMedian image count across top listings | 9 |
| Brand videoShare with a brand-uploaded product video | 7 of 10 listings |
| Creator videosMedian count of Amazon Influencer / creator videos | 10 |
| A+ ContentShare with A+ (enhanced brand) content | 8 of 10 listings |
| Star ratingMedian listing rating | 4.7 stars |
| ReviewsMedian review count | 16,599 |
Top sellers in Cleaning Tools
The top-ranked listings in this category's benchmark cohort (August 2026 snapshot) — the pages setting the content bar above.
- 1Mr. Clean Magic Eraser Sponge, All Purpose Cleaner, Cleaning Scrubber, Wall, Sneaker, Kitchen, Bathroom, Showe…
- 2Amazon Basics Non-Scratch Dual-Sided Sponges for Nonstick Pots and Pans, Dish Scrubber, All-Purpose, 6-Pack, P…
- 3Scrub Mommy Kitchen Sponges - Dual-Sided Dish Sponges for Scrubbing - Non-Scratch Cleaning Sponges for Washing…
- 4Mr. Clean Magic Eraser Sponge, All Purpose Cleaner, Cleaning Scrubber, Wall, Sneaker, Kitchen, Bathroom, Showe…
- 5Swiffer Dusters Heavy Duty Multi-Surface Duster Refills for Cleaning, Unscented, 11 Count 1 Pack (11 Count) Ce…
Frequently asked questions
- How many images do top Cleaning Tools listings have on Amazon?
- The median top-10 best seller in Amazon's Industrial & Scientific > Janitorial & Sanitation Supplies > Cleaning Tools category has 9 gallery images (as of August 2026).
- Do best-selling Cleaning Tools products use A+ Content?
- 8 of 10 of the top 10 best sellers in this category use A+ Content on their product pages.
- How much video do top Cleaning Tools listings on Amazon have?
- 7 of 10 top sellers include a brand-uploaded video, and the median listing carries 10 creator (Amazon Influencer) videos.
- What rating do top Cleaning Tools products have on Amazon?
- The median top seller in this category holds a 4.7-star rating across 16,599 reviews.
Falling behind on Amazon?
Benchmark your digital shelf against top sellers to find the biggest opportunities to increase sales — and the content gaps behind them.
More in Janitorial & Sanitation Supplies
Source: Cohley's Amazon Content Benchmarks, August 2026 snapshot. Benchmarks describe the top 10 best sellers in each category — the leaders, not the average listing. Read the methodology.