Gallery images7
median images per top listing
Brand video10 of 10
top sellers include a brand-uploaded video
0%
Creator videos10
median creator videos per top listing
A+ Content10 of 10
top sellers use A+ (enhanced brand) content
0%
How Personal Care Products compares
This category's top sellers vs. the median Industrial & Scientific category and all benchmarked Amazon categories.
Gallery images
Personal Care Products
7
Industrial & Scientific median
6
All Amazon
6
Brand video
Personal Care Products
10 of 10
Industrial & Scientific median
5 of 10
All Amazon
7 of 10
Creator videos
Personal Care Products
10
Industrial & Scientific median
2
All Amazon
8
A+ Content
Personal Care Products
10 of 10
Industrial & Scientific median
8 of 10
All Amazon
9 of 10
What this benchmark means
- A+ Content is table stakes: 10 of 10 top sellers use it. A listing without A+ is visibly behind every leader on the shelf.
- Creator content is saturated: the median top listing carries 10 creator videos. Having creator video isn't a differentiator in Personal Care Products — having better creator video is.
- The leaders are entrenched — a median of 2,950 reviews at 4.6 stars. Content parity with this benchmark is the price of entry; review volume takes longer to build.
The numbers
| Content benchmark | Top 10 best sellers (August 2026) |
|---|---|
| Gallery imagesMedian image count across top listings | 7 |
| Brand videoShare with a brand-uploaded product video | 10 of 10 listings |
| Creator videosMedian count of Amazon Influencer / creator videos | 10 |
| A+ ContentShare with A+ (enhanced brand) content | 10 of 10 listings |
| Star ratingMedian listing rating | 4.6 stars |
| ReviewsMedian review count | 2,950 |
Top sellers in Personal Care Products
The top-ranked listings in this category's benchmark cohort (August 2026 snapshot) — the pages setting the content bar above.
- 1vH essentials, Ph Balanced Daily Feminine Wash, Tea Tree Oil & Prebiotic, 6, Fl Oz, (Pack Of 1) 54306 Clear 6…
- 2PURELL Advanced Hand Sanitizer Naturals with Plant Based Alcohol, Citrus Scent, 8 fl oz Pump Bottle (Pack of 4…
- 3MRS. MEYER'S CLEAN DAY Liquid Hand Soap Refill, Compassion Flower, 33 fl oz | Moisturizing Liquid Hand Soap, S…
- 4TENKAIWICK Vaginal Suppository Applicator 30Pk, Individually Wrapped, Soft Tip 30 count (pack of 1)
- 5Purell Prime Defense Hand Sanitizer Gel Pump Bottle 4ct x 12oz, 3699-06-EC2
Frequently asked questions
- How many images do top Personal Care Products listings have on Amazon?
- The median top-10 best seller in Amazon's Industrial & Scientific > Janitorial & Sanitation Supplies > Personal Care Products category has 7 gallery images (as of August 2026).
- Do best-selling Personal Care Products products use A+ Content?
- 10 of 10 of the top 10 best sellers in this category use A+ Content on their product pages.
- How much video do top Personal Care Products listings on Amazon have?
- 10 of 10 top sellers include a brand-uploaded video, and the median listing carries 10 creator (Amazon Influencer) videos.
- What rating do top Personal Care Products products have on Amazon?
- The median top seller in this category holds a 4.6-star rating across 2,950 reviews.
Falling behind on Amazon?
Benchmark your digital shelf against top sellers to find the biggest opportunities to increase sales — and the content gaps behind them.
More in Janitorial & Sanitation Supplies
Source: Cohley's Amazon Content Benchmarks, August 2026 snapshot. Benchmarks describe the top 10 best sellers in each category — the leaders, not the average listing. Read the methodology.