median images in the median Science Education category
top sellers with a brand video, median category
median creator videos per top listing
top sellers using A+ Content, median category
Most content-saturated
Science Education categories where the leaders are most built out — expect a high content bar.
Biggest content openings
Science Education categories where even the top sellers are light on content — the fastest places to stand out.
Science Education categories
Benchmarks for each Science Education category, measured from the top 10 best sellers.
| Category | Images | Brand video | Creator videos | A+ Content |
|---|---|---|---|---|
| Charts & Posters | 6 | 3 of 10 | 1 | 6 of 10 |
| Fossils | 5 | 2 of 10 | 1 | 6 of 10 |
| Insects & Insect Kits | 6 | 6 of 10 | 2 | 7 of 10 |
| Magnets & Magnetism Kits | 6 | 8 of 10 | 2 | 8 of 10 |
| Measurement Kits | 6 | 4 of 10 | 1 | 5 of 10 |
| Microscope Sample Slides | 6 | 4 of 10 | 1 | 8 of 10 |
| Model Animals | 6 | 5 of 10 | 2 | 8 of 10 |
| Optics | 6 | 6 of 10 | 3 | 6 of 10 |
| Specimens | 7 | 4 of 10 | 2 | 5 of 10 |
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Source: Cohley's Amazon Content Benchmarks, August 2026 snapshot. Benchmarks describe the top 10 best sellers in each category — the leaders, not the average listing. Read the methodology.