Gallery images8
median images per top listing
Brand video10 of 10
top sellers include a brand-uploaded video
0%
Creator videos10
median creator videos per top listing
A+ Content10 of 10
top sellers use A+ (enhanced brand) content
0%
How Wallpaper & Wallpapering Supplies compares
This category's top sellers vs. the median Tools & Home Improvement category and all benchmarked Amazon categories.
Gallery images
Wallpaper & Wallpapering Supplies
8
Tools & Home Improvement median
6
All Amazon
6
Brand video
Wallpaper & Wallpapering Supplies
10 of 10
Tools & Home Improvement median
8 of 10
All Amazon
7 of 10
Creator videos
Wallpaper & Wallpapering Supplies
10
Tools & Home Improvement median
10
All Amazon
8
A+ Content
Wallpaper & Wallpapering Supplies
10 of 10
Tools & Home Improvement median
10 of 10
All Amazon
9 of 10
What this benchmark means
- A+ Content is table stakes: 10 of 10 top sellers use it. A listing without A+ is visibly behind every leader on the shelf.
- Creator content is saturated: the median top listing carries 10 creator videos. Having creator video isn't a differentiator in Wallpaper & Wallpapering Supplies — having better creator video is.
- The leaders are entrenched — a median of 9,491 reviews at 4.2 stars. Content parity with this benchmark is the price of entry; review volume takes longer to build.
The numbers
| Content benchmark | Top 10 best sellers (August 2026) |
|---|---|
| Gallery imagesMedian image count across top listings | 8 |
| Brand videoShare with a brand-uploaded product video | 10 of 10 listings |
| Creator videosMedian count of Amazon Influencer / creator videos | 10 |
| A+ ContentShare with A+ (enhanced brand) content | 10 of 10 listings |
| Star ratingMedian listing rating | 4.2 stars |
| ReviewsMedian review count | 9,491 |
Top sellers in Wallpaper & Wallpapering Supplies
The top-ranked listings in this category's benchmark cohort (August 2026 snapshot) — the pages setting the content bar above.
- 1Art3d Smoothing Tool Kit for Peel and Stick Wallpaper | Vinyl Backsplash Tile, Complete Basic Tool Set, Bubble…
- 2Roman’s E-Z Hang Peel & Stick Wallpaper Helper, Clear, Non-Staining, 32-OZ | Provides Slip and Increased Adhes…
- 3Safiyya 118"x17.7" Peel and Stick Wallpaper White Contact Paper Waterpoof Self Adhesive Decorative Contact Pap…
- 4Black Silk Wallpaper Peel and Stick Self Adhesive Removable Contact Paper | 15.7" x 118" Renter Friendly Embos…
- 5tiltil Black Wood Peel and Stick Wallpaper Wood Contact Paper 17.7" × 118" | Self-Adhesive Wallpaper Removable…
Frequently asked questions
- How many images do top Wallpaper & Wallpapering Supplies listings have on Amazon?
- The median top-10 best seller in Amazon's Tools & Home Improvement > Paint, Wall Treatments & Supplies > Wallpaper & Wallpapering Supplies category has 8 gallery images (as of August 2026).
- Do best-selling Wallpaper & Wallpapering Supplies products use A+ Content?
- 10 of 10 of the top 10 best sellers in this category use A+ Content on their product pages.
- How much video do top Wallpaper & Wallpapering Supplies listings on Amazon have?
- 10 of 10 top sellers include a brand-uploaded video, and the median listing carries 10 creator (Amazon Influencer) videos.
- What rating do top Wallpaper & Wallpapering Supplies products have on Amazon?
- The median top seller in this category holds a 4.2-star rating across 9,491 reviews.
Falling behind on Amazon?
Benchmark your digital shelf against top sellers to find the biggest opportunities to increase sales — and the content gaps behind them.
More in Paint, Wall Treatments & Supplies
Source: Cohley's Amazon Content Benchmarks, August 2026 snapshot. Benchmarks describe the top 10 best sellers in each category — the leaders, not the average listing. Read the methodology.