median images per top listing
top sellers include a brand-uploaded video
median creator videos per top listing
top sellers use A+ (enhanced brand) content
How Women's compares
This category's top sellers vs. the median Beauty category and all benchmarked Amazon categories.
Gallery images
Brand video
Creator videos
A+ Content
What this benchmark means
- Creator content is saturated: the median top listing carries 10 creator videos. Having creator video isn't a differentiator in Women's — having better creator video is.
- The leaders are entrenched — a median of 16,986 reviews at 4.4 stars. Content parity with this benchmark is the price of entry; review volume takes longer to build.
The numbers
| Content benchmark | Top 10 best sellers (August 2026) |
|---|---|
| Gallery imagesMedian image count across top listings | 7 |
| Brand videoShare with a brand-uploaded product video | 6 of 10 listings |
| Creator videosMedian count of Amazon Influencer / creator videos | 10 |
| A+ ContentShare with A+ (enhanced brand) content | 8 of 10 listings |
| Star ratingMedian listing rating | 4.4 stars |
| ReviewsMedian review count | 16,986 |
Top sellers in Women's
The top-ranked listings in this category's benchmark cohort (August 2026 snapshot) — the pages setting the content bar above.
- 1BellaVita Luxury Honey Oud Eau de Parfum | 100 ml | Unisex Perfume | Unisex Perfume with long-lasting Honey Ou…
- 2eos Cashmere Body Mist, Vanilla Cashmere, soft musk, cozy caramel, hair mist, body spray for women, moisturizi…
- 3Lattafa Yara - Vanilla, Gourmand, Fruity, Floral - Eau de Parfum Long-Lasting Fragrance for Women, 3.40 Ounce…
- 4Lattafa Khamrah - Vanilla, Warm Spicy, Amber, Cinnamon - Eau de Parfum Long-Lasting Fragrance for Unisex, 3.40…
- 5Bellavita Luxury Honey oud Eau de Parfum | 20 ml (0.7 fl.oz.) | Travel Size Perfume for Men and Women | Sweet…
Frequently asked questions
- How many images do top Women's listings have on Amazon?
- The median top-10 best seller in Amazon's Beauty > Fragrance > Women's category has 7 gallery images (as of August 2026).
- Do best-selling Women's products use A+ Content?
- 8 of 10 of the top 10 best sellers in this category use A+ Content on their product pages.
- How much video do top Women's listings on Amazon have?
- 6 of 10 top sellers include a brand-uploaded video, and the median listing carries 10 creator (Amazon Influencer) videos.
- What rating do top Women's products have on Amazon?
- The median top seller in this category holds a 4.4-star rating across 16,986 reviews.
Falling behind on Amazon?
Benchmark your digital shelf against top sellers to find the biggest opportunities to increase sales — and the content gaps behind them.
More in Fragrance
Source: Cohley's Amazon Content Benchmarks, August 2026 snapshot. Benchmarks describe the top 10 best sellers in each category — the leaders, not the average listing. Read the methodology.
