Gallery images4
median images per top listing
Brand video5 of 10
top sellers include a brand-uploaded video
0%
Creator videos1
median creator videos per top listing
A+ Content4 of 10
top sellers use A+ (enhanced brand) content
0%
How Food compares
This category's top sellers vs. the median Pet Supplies category and all benchmarked Amazon categories.
Gallery images
Food
4
Pet Supplies median
6
All Amazon
6
Brand video
Food
5 of 10
Pet Supplies median
7 of 10
All Amazon
7 of 10
Creator videos
Food
1
Pet Supplies median
10
All Amazon
8
A+ Content
Food
4 of 10
Pet Supplies median
9 of 10
All Amazon
9 of 10
What this benchmark means
- Top Food listings run lighter on images than Amazon overall (median 4 vs. 6 site-wide) — matching the benchmark is cheap, and exceeding it is an easy visual edge.
- A+ Content is still an open lever here — only 4 of 10 top sellers use it, so a well-built A+ module puts you ahead of most of the category's leaders, not just its average sellers.
- Creator video adoption is early: category leaders carry a median of just 1 creator video. A steady creator content pipeline is one of the fastest ways to out-content this category's top sellers.
The numbers
| Content benchmark | Top 10 best sellers (August 2026) |
|---|---|
| Gallery imagesMedian image count across top listings | 4 |
| Brand videoShare with a brand-uploaded product video | 5 of 10 listings |
| Creator videosMedian count of Amazon Influencer / creator videos | 1 |
| A+ ContentShare with A+ (enhanced brand) content | 4 of 10 listings |
| Star ratingMedian listing rating | 4.7 stars |
| ReviewsMedian review count | 144 |
Top sellers in Food
The top-ranked listings in this category's benchmark cohort (August 2026 snapshot) — the pages setting the content bar above.
- 1Kentucky Performance Elevate Maintenance Powder Supplement for Horses (3 Pack, 2 Pound)
- 2Manna Pro NutriGood Low-Sugar Apple Horse Treats, 4 lb Bag | Low-Sugar Apple Treats, Low-Starch Formula, No Ad…
- 3Brilliant Norwegian Salmon Oil for Dogs, Cats, Horse, Ferret - Pure Omega 3, 6 & 9 Fish Oil Food Treats Supple…
- 4Purina | Apple and Oat Flavored Horse Treats | 3.5 Pound (3.5 lb) Bag 3.5 Pound (Pack of 1)
- 5Marshall Select Chicken Formula Premium Ferret Diet – 4 lbs – Supports Digestion, Energy & Muscle Maintenance…
Frequently asked questions
- How many images do top Food listings have on Amazon?
- The median top-10 best seller in Amazon's Pet Supplies > Horses > Food category has 4 gallery images (as of August 2026).
- Do best-selling Food products use A+ Content?
- 4 of 10 of the top 10 best sellers in this category use A+ Content on their product pages.
- How much video do top Food listings on Amazon have?
- 5 of 10 top sellers include a brand-uploaded video, and the median listing carries 1 creator (Amazon Influencer) video.
- What rating do top Food products have on Amazon?
- The median top seller in this category holds a 4.7-star rating across 144 reviews.
Falling behind on Amazon?
Benchmark your digital shelf against top sellers to find the biggest opportunities to increase sales — and the content gaps behind them.
More in Horses
Source: Cohley's Amazon Content Benchmarks, August 2026 snapshot. Benchmarks describe the top 10 best sellers in each category — the leaders, not the average listing. Read the methodology.