median images in the median Lighting & Ceiling Fans category
top sellers with a brand video, median category
median creator videos per top listing
top sellers using A+ Content, median category
Most content-saturated
Lighting & Ceiling Fans categories where the leaders are most built out — expect a high content bar.
Biggest content openings
Lighting & Ceiling Fans categories where even the top sellers are light on content — the fastest places to stand out.
Lighting & Ceiling Fans categories
Benchmarks for each Lighting & Ceiling Fans category, measured from the top 10 best sellers.
| Category | Images | Brand video | Creator videos | A+ Content |
|---|---|---|---|---|
| Ceiling Fans & Accessories | 7 | 9 of 10 | 10 | 10 of 10 |
| Ceiling Lights | 7 | 9 of 10 | 10 | 10 of 10 |
| Commercial Lighting | 7 | 8 of 10 | 10 | 9 of 10 |
| Lamps & Shades | 7 | 9 of 10 | 8 | 9 of 10 |
| Lighting Accessories | 6 | 7 of 10 | 3 | 10 of 10 |
| Novelty Lighting | 6 | 6 of 10 | 10 | 10 of 10 |
| Outdoor Lighting | 6 | 7 of 10 | 10 | 6 of 10 |
| Wall Lights | 8 | 8 of 10 | 10 | 10 of 10 |
Falling behind on Amazon?
Benchmark your digital shelf against top sellers to find the biggest opportunities to increase sales — and the content gaps behind them.
More in Tools & Home Improvement
Source: Cohley's Amazon Content Benchmarks, August 2026 snapshot. Benchmarks describe the top 10 best sellers in each category — the leaders, not the average listing. Read the methodology.