Gallery images6
median images per top listing
Brand video10 of 10
top sellers include a brand-uploaded video
0%
Creator videos10
median creator videos per top listing
A+ Content10 of 10
top sellers use A+ (enhanced brand) content
0%
How Ear Care compares
This category's top sellers vs. the median Health & Personal Care category and all benchmarked Amazon categories.
Gallery images
Ear Care
6
Health & Personal Care median
7
All Amazon
6
Brand video
Ear Care
10 of 10
Health & Personal Care median
8 of 10
All Amazon
7 of 10
Creator videos
Ear Care
10
Health & Personal Care median
10
All Amazon
8
A+ Content
Ear Care
10 of 10
Health & Personal Care median
10 of 10
All Amazon
9 of 10
What this benchmark means
- A+ Content is table stakes: 10 of 10 top sellers use it. A listing without A+ is visibly behind every leader on the shelf.
- Creator content is saturated: the median top listing carries 10 creator videos. Having creator video isn't a differentiator in Ear Care — having better creator video is.
- The leaders are entrenched — a median of 20,921 reviews at 4.4 stars. Content parity with this benchmark is the price of entry; review volume takes longer to build.
The numbers
| Content benchmark | Top 10 best sellers (August 2026) |
|---|---|
| Gallery imagesMedian image count across top listings | 6 |
| Brand videoShare with a brand-uploaded product video | 10 of 10 listings |
| Creator videosMedian count of Amazon Influencer / creator videos | 10 |
| A+ ContentShare with A+ (enhanced brand) content | 10 of 10 listings |
| Star ratingMedian listing rating | 4.4 stars |
| ReviewsMedian review count | 20,921 |
Top sellers in Ear Care
The top-ranked listings in this category's benchmark cohort (August 2026 snapshot) — the pages setting the content bar above.
- 1Mack's Ultra Soft Foam Earplugs, 50 Pair - 33dB Highest NRR | Made in USA
- 2Debrox Ear Wax Removal Kit, Bulb Syringe & 0.5 Fl Oz Removal Ear Drops | Bulb Syringe and Microfoam Ear Drops…
- 3Debrox Earwax Removal Aid, 0.5 oz Earwax Removal Drops | 6.5% Carbamide Peroxide, Safe and Gentle Ear Wax Remo…
- 4Flents Protechs Quiet Time Foam Ear Plugs, NRR 33, 10 Pair, Purple | Reusable Foam Ear Plugs for Sleeping, Sno…
- 5LEIPUT Ear Wax Removal - Earwax Remover Tool with 7 Pcs Ear Set - Ear Canal Cleaner with 1080P Camera - FSA HS…
Frequently asked questions
- How many images do top Ear Care listings have on Amazon?
- The median top-10 best seller in Amazon's Health & Personal Care > Health Care > Ear Care category has 6 gallery images (as of August 2026).
- Do best-selling Ear Care products use A+ Content?
- 10 of 10 of the top 10 best sellers in this category use A+ Content on their product pages.
- How much video do top Ear Care listings on Amazon have?
- 10 of 10 top sellers include a brand-uploaded video, and the median listing carries 10 creator (Amazon Influencer) videos.
- What rating do top Ear Care products have on Amazon?
- The median top seller in this category holds a 4.4-star rating across 20,921 reviews.
Falling behind on Amazon?
Benchmark your digital shelf against top sellers to find the biggest opportunities to increase sales — and the content gaps behind them.
More in Health Care
Source: Cohley's Amazon Content Benchmarks, August 2026 snapshot. Benchmarks describe the top 10 best sellers in each category — the leaders, not the average listing. Read the methodology.