Gallery images11
median images per top listing
Brand video7 of 10
top sellers include a brand-uploaded video
0%
Creator videos3
median creator videos per top listing
A+ Content10 of 10
top sellers use A+ (enhanced brand) content
0%
How Smoking Cessation compares
This category's top sellers vs. the median Health & Personal Care category and all benchmarked Amazon categories.
Gallery images
Smoking Cessation
11
Health & Personal Care median
7
All Amazon
6
Brand video
Smoking Cessation
7 of 10
Health & Personal Care median
8 of 10
All Amazon
7 of 10
Creator videos
Smoking Cessation
3
Health & Personal Care median
10
All Amazon
8
A+ Content
Smoking Cessation
10 of 10
Health & Personal Care median
10 of 10
All Amazon
9 of 10
What this benchmark means
- Smoking Cessation is an image-heavy category: the median top listing has 11 gallery images vs. 6 across all benchmarked Amazon categories. Buyers here expect to see the product from every angle before they commit.
- A+ Content is table stakes: 10 of 10 top sellers use it. A listing without A+ is visibly behind every leader on the shelf.
- Creator video adoption is early: category leaders carry a median of just 3 creator videos. A steady creator content pipeline is one of the fastest ways to out-content this category's top sellers.
- The leaders are entrenched — a median of 1,746 reviews at 4.5 stars. Content parity with this benchmark is the price of entry; review volume takes longer to build.
The numbers
| Content benchmark | Top 10 best sellers (August 2026) |
|---|---|
| Gallery imagesMedian image count across top listings | 11 |
| Brand videoShare with a brand-uploaded product video | 7 of 10 listings |
| Creator videosMedian count of Amazon Influencer / creator videos | 3 |
| A+ ContentShare with A+ (enhanced brand) content | 10 of 10 listings |
| Star ratingMedian listing rating | 4.5 stars |
| ReviewsMedian review count | 1,746 |
Top sellers in Smoking Cessation
The top-ranked listings in this category's benchmark cohort (August 2026 snapshot) — the pages setting the content bar above.
- 1Amazon Basic Care Coated Nicotine Polacrilex Gum 4 mg, Mint Freeze Flavor, Stop Smoking Aid, Nicotine Replacem…
- 2Step 1 Quit Smoking Patches, 21mg Stop Smoking Aids Patches, Helping Quit Patch, Easy & Effective Anti-Sticker…
- 3Nicorette Nicotine Gum 2mg, White Ice Mint, 200 Count | Quit Smoking Aid, Reduces Nicotine Cravings and Withdr…
- 4Amazon Basic Care Coated Nicotine Polacrilex Gum 2 mg, Ice Mint Flavor, Stop Smoking Aid, Smoking Cessation, R…
- 5Nicorette Nicotine Gum 4mg, Quit Smoking Aid, White Ice Mint, 100 Ct, 2 Pk | Quit Smoking Aid, Reduces Nicotin…
Frequently asked questions
- How many images do top Smoking Cessation listings have on Amazon?
- The median top-10 best seller in Amazon's Health & Personal Care > Health Care > Smoking Cessation category has 11 gallery images (as of August 2026).
- Do best-selling Smoking Cessation products use A+ Content?
- 10 of 10 of the top 10 best sellers in this category use A+ Content on their product pages.
- How much video do top Smoking Cessation listings on Amazon have?
- 7 of 10 top sellers include a brand-uploaded video, and the median listing carries 3 creator (Amazon Influencer) videos.
- What rating do top Smoking Cessation products have on Amazon?
- The median top seller in this category holds a 4.5-star rating across 1,746 reviews.
Falling behind on Amazon?
Benchmark your digital shelf against top sellers to find the biggest opportunities to increase sales — and the content gaps behind them.
More in Health Care
Source: Cohley's Amazon Content Benchmarks, August 2026 snapshot. Benchmarks describe the top 10 best sellers in each category — the leaders, not the average listing. Read the methodology.