Gallery images6
median images per top listing
Brand video6 of 10
top sellers include a brand-uploaded video
0%
Creator videos10
median creator videos per top listing
A+ Content10 of 10
top sellers use A+ (enhanced brand) content
0%
How Decorations compares
This category's top sellers vs. the median Home & Kitchen category and all benchmarked Amazon categories.
Gallery images
Decorations
6
Home & Kitchen median
7
All Amazon
6
Brand video
Decorations
6 of 10
Home & Kitchen median
7 of 10
All Amazon
7 of 10
Creator videos
Decorations
10
Home & Kitchen median
10
All Amazon
8
A+ Content
Decorations
10 of 10
Home & Kitchen median
10 of 10
All Amazon
9 of 10
What this benchmark means
- A+ Content is table stakes: 10 of 10 top sellers use it. A listing without A+ is visibly behind every leader on the shelf.
- Creator content is saturated: the median top listing carries 10 creator videos. Having creator video isn't a differentiator in Decorations — having better creator video is.
- The leaders are entrenched — a median of 4,270 reviews at 4.5 stars. Content parity with this benchmark is the price of entry; review volume takes longer to build.
The numbers
| Content benchmark | Top 10 best sellers (August 2026) |
|---|---|
| Gallery imagesMedian image count across top listings | 6 |
| Brand videoShare with a brand-uploaded product video | 6 of 10 listings |
| Creator videosMedian count of Amazon Influencer / creator videos | 10 |
| A+ ContentShare with A+ (enhanced brand) content | 10 of 10 listings |
| Star ratingMedian listing rating | 4.5 stars |
| ReviewsMedian review count | 4,270 |
Top sellers in Decorations
The top-ranked listings in this category's benchmark cohort (August 2026 snapshot) — the pages setting the content bar above.
- 12 Pack Glitter Pink Backdrop, 3.28 FT x 7.05 FT Birthday Party Decorations, Laser Pink Fringe Curtains Foil St…
- 2Shzbtdo Pre-Strung First Day of School Banner, Back to School Decorations | Glitter First Day of Kindergarten…
- 3Balloon Pump Handheld Two-Way Dual Action - Hand Blower Air Pumper for Balloons - Ballon Inflator Pumping - Ma…
- 4Tinsel Foil Fringe Curtains Wavy Backdrop for Parties Sparkle Metallic Wavy Foil Fringe Backdrop Curtain for P…
- 5Iridescent Party Streamers Backdrop - GREATRIL Neon Transparent Holographic Tinsel Foil Fringe Curtain for Mer…
Frequently asked questions
- How many images do top Decorations listings have on Amazon?
- The median top-10 best seller in Amazon's Home & Kitchen > Event & Party Supplies > Decorations category has 6 gallery images (as of August 2026).
- Do best-selling Decorations products use A+ Content?
- 10 of 10 of the top 10 best sellers in this category use A+ Content on their product pages.
- How much video do top Decorations listings on Amazon have?
- 6 of 10 top sellers include a brand-uploaded video, and the median listing carries 10 creator (Amazon Influencer) videos.
- What rating do top Decorations products have on Amazon?
- The median top seller in this category holds a 4.5-star rating across 4,270 reviews.
Falling behind on Amazon?
Benchmark your digital shelf against top sellers to find the biggest opportunities to increase sales — and the content gaps behind them.
More in Event & Party Supplies
Source: Cohley's Amazon Content Benchmarks, August 2026 snapshot. Benchmarks describe the top 10 best sellers in each category — the leaders, not the average listing. Read the methodology.