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Amazon Home & Kitchen: Invitations content benchmarks

Top-selling Invitations listings on Amazon have a median of 4 gallery images; 3 of 10 include a brand video; the median listing carries 0 creator videos; 6 of 10 use A+ Content (top 10 best sellers, August 2026).

Tom Logan avatar
Tom LoganCEO, Cohley
Date analyzedAugust 11, 2026
Categories analyzed1,777
Listings analyzed17,665
How these numbers are measured — full methodology
Gallery images4

median images per top listing

Brand video3 of 10

top sellers include a brand-uploaded video

0%
Creator videos0

median creator videos per top listing

A+ Content6 of 10

top sellers use A+ (enhanced brand) content

0%

How Invitations compares

This category's top sellers vs. the median Home & Kitchen category and all benchmarked Amazon categories.

Gallery images

Invitations
4
Home & Kitchen median
7
All Amazon
6

Brand video

Invitations
3 of 10
Home & Kitchen median
7 of 10
All Amazon
7 of 10

Creator videos

Invitations
0
Home & Kitchen median
10
All Amazon
8

A+ Content

Invitations
6 of 10
Home & Kitchen median
10 of 10
All Amazon
9 of 10

What this benchmark means

  • Top Invitations listings run lighter on images than Amazon overall (median 4 vs. 6 site-wide) — matching the benchmark is cheap, and exceeding it is an easy visual edge.
  • Creator video is essentially absent from top Invitations listings — a first-mover opportunity for any brand willing to seed creator content in this category.

The numbers

Content benchmarkTop 10 best sellers (August 2026)
Gallery imagesMedian image count across top listings4
Brand videoShare with a brand-uploaded product video3 of 10 listings
Creator videosMedian count of Amazon Influencer / creator videos0
A+ ContentShare with A+ (enhanced brand) content6 of 10 listings
Star ratingMedian listing rating4.8 stars
ReviewsMedian review count303

Top sellers in Invitations

The top-ranked listings in this category's benchmark cohort (August 2026 snapshot) — the pages setting the content bar above.

  1. 136 Pcs Cartoon Birthday Invitations, Anime Theme Birthday Party Invitations, Includes 12 invitation cards, 12…
  2. 2Happy Birthday 3D Pop-Up Card, Blank Note Card with Envelope for Birthday Celebrations & Party Invitations
  3. 3Yangmics Direct Video Gamer Birthday Party Fill In Invitations, Video Game Party Invitations, Decorations, Fav…
  4. 412 Pcs Demon Anime Hunter Birthday Invitations, Cartoon Birthday Party Invitations, Perfect for Birthday Parti…
  5. 5Custom Invitations - 15 to 200 Cards with Envelopes - 5" x 7" - 18pt Cardstock - Personalized Invites for Birt…

Frequently asked questions

How many images do top Invitations listings have on Amazon?
The median top-10 best seller in Amazon's Home & Kitchen > Event & Party Supplies > Invitations category has 4 gallery images (as of August 2026).
Do best-selling Invitations products use A+ Content?
6 of 10 of the top 10 best sellers in this category use A+ Content on their product pages.
How much video do top Invitations listings on Amazon have?
3 of 10 top sellers include a brand-uploaded video, and the median listing carries 0 creator (Amazon Influencer) videos.
What rating do top Invitations products have on Amazon?
The median top seller in this category holds a 4.8-star rating across 303 reviews.

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Source: Cohley's Amazon Content Benchmarks, August 2026 snapshot. Benchmarks describe the top 10 best sellers in each category — the leaders, not the average listing. Read the methodology.