Gallery images7
median images per top listing
Brand video10 of 10
top sellers include a brand-uploaded video
0%
Creator videos10
median creator videos per top listing
A+ Content10 of 10
top sellers use A+ (enhanced brand) content
0%
How Cutting & Measuring Devices compares
This category's top sellers vs. the median Office Products category and all benchmarked Amazon categories.
Gallery images
Cutting & Measuring Devices
7
Office Products median
7
All Amazon
6
Brand video
Cutting & Measuring Devices
10 of 10
Office Products median
7 of 10
All Amazon
7 of 10
Creator videos
Cutting & Measuring Devices
10
Office Products median
10
All Amazon
8
A+ Content
Cutting & Measuring Devices
10 of 10
Office Products median
10 of 10
All Amazon
9 of 10
What this benchmark means
- A+ Content is table stakes: 10 of 10 top sellers use it. A listing without A+ is visibly behind every leader on the shelf.
- Creator content is saturated: the median top listing carries 10 creator videos. Having creator video isn't a differentiator in Cutting & Measuring Devices — having better creator video is.
- The leaders are entrenched — a median of 11,352 reviews at 4.8 stars. Content parity with this benchmark is the price of entry; review volume takes longer to build.
The numbers
| Content benchmark | Top 10 best sellers (August 2026) |
|---|---|
| Gallery imagesMedian image count across top listings | 7 |
| Brand videoShare with a brand-uploaded product video | 10 of 10 listings |
| Creator videosMedian count of Amazon Influencer / creator videos | 10 |
| A+ ContentShare with A+ (enhanced brand) content | 10 of 10 listings |
| Star ratingMedian listing rating | 4.8 stars |
| ReviewsMedian review count | 11,352 |
Top sellers in Cutting & Measuring Devices
The top-ranked listings in this category's benchmark cohort (August 2026 snapshot) — the pages setting the content bar above.
- 1iBayam 8.5" Heavy Duty Scissors All Purpose for Office School Crafts Sewing | 3-Pack, Ultra-Sharp 2.5mm Stainl…
- 2Amazon Basics Multipurpose Stainless Steel Scissors for Office, Crafts, Paper Cutting, Fabric Cutting, Right/L…
- 3Westcott 5" Hard Handle Kids Scissors, Blunt, Assorted Colors, 2-Pack Round Tip - 2 Pack
- 4Fiskars 8" SoftGrip Everyday All Purpose Scissors, Office & Crafts, Grey | For Paper, Cardboard & Photos, Prec…
- 5Firbon A4 Paper Cutter, 12 Inch Paper Trimmer with Extened Ruler, Black | 10 Sheet Capacity | CM & Inch Scale…
Frequently asked questions
- How many images do top Cutting & Measuring Devices listings have on Amazon?
- The median top-10 best seller in Amazon's Office Products > Office & School Supplies > Cutting & Measuring Devices category has 7 gallery images (as of August 2026).
- Do best-selling Cutting & Measuring Devices products use A+ Content?
- 10 of 10 of the top 10 best sellers in this category use A+ Content on their product pages.
- How much video do top Cutting & Measuring Devices listings on Amazon have?
- 10 of 10 top sellers include a brand-uploaded video, and the median listing carries 10 creator (Amazon Influencer) videos.
- What rating do top Cutting & Measuring Devices products have on Amazon?
- The median top seller in this category holds a 4.8-star rating across 11,352 reviews.
Falling behind on Amazon?
Benchmark your digital shelf against top sellers to find the biggest opportunities to increase sales — and the content gaps behind them.
More in Office & School Supplies
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Source: Cohley's Amazon Content Benchmarks, August 2026 snapshot. Benchmarks describe the top 10 best sellers in each category — the leaders, not the average listing. Read the methodology.