median images per top listing
top sellers include a brand-uploaded video
median creator videos per top listing
top sellers use A+ (enhanced brand) content
How Carriers & Travel Products compares
This category's top sellers vs. the median Pet Supplies category and all benchmarked Amazon categories.
Gallery images
Brand video
Creator videos
A+ Content
What this benchmark means
- A+ Content is table stakes: 10 of 10 top sellers use it. A listing without A+ is visibly behind every leader on the shelf.
- Creator content is saturated: the median top listing carries 10 creator videos. Having creator video isn't a differentiator in Carriers & Travel Products — having better creator video is.
- The leaders are entrenched — a median of 18,023 reviews at 4.6 stars. Content parity with this benchmark is the price of entry; review volume takes longer to build.
The numbers
| Content benchmark | Top 10 best sellers (August 2026) |
|---|---|
| Gallery imagesMedian image count across top listings | 7 |
| Brand videoShare with a brand-uploaded product video | 7 of 10 listings |
| Creator videosMedian count of Amazon Influencer / creator videos | 10 |
| A+ ContentShare with A+ (enhanced brand) content | 10 of 10 listings |
| Star ratingMedian listing rating | 4.6 stars |
| ReviewsMedian review count | 18,023 |
Top sellers in Carriers & Travel Products
The top-ranked listings in this category's benchmark cohort (August 2026 snapshot) — the pages setting the content bar above.
- 1URPOWER Dog Car Seat Cover for Back Seat, Waterproof Hammock for Car & SUV | 600D Oxford, Side Flaps with Zipp…
- 2Dog Car Seat Cover, 600D Heavy Dute Car Seat Cover for Dogs Pets, 100% Waterproof Anti-Scratch Nonslip Dog Ham…
- 3ARZQUT Dog and Cats Carrier Sling, Small Pet Carrier with Storage Pocket | Reversible Puppy Sling Carrier, Saf…
- 4Soft-Sided Cat/Dog/Pet Carrier, Collapsible Pets Travel Carriers | for Big Cats/Small Dogs with Shoulder Strap…
- 5COOYOO Dog Seat Belt, Durability Retractable Dog Car Harness Adjustable Dog Seat Belt for Vehicle Nylon Pet Sa…
Frequently asked questions
- How many images do top Carriers & Travel Products listings have on Amazon?
- The median top-10 best seller in Amazon's Pet Supplies > Dogs > Carriers & Travel Products category has 7 gallery images (as of August 2026).
- Do best-selling Carriers & Travel Products products use A+ Content?
- 10 of 10 of the top 10 best sellers in this category use A+ Content on their product pages.
- How much video do top Carriers & Travel Products listings on Amazon have?
- 7 of 10 top sellers include a brand-uploaded video, and the median listing carries 10 creator (Amazon Influencer) videos.
- What rating do top Carriers & Travel Products products have on Amazon?
- The median top seller in this category holds a 4.6-star rating across 18,023 reviews.
Falling behind on Amazon?
Benchmark your digital shelf against top sellers to find the biggest opportunities to increase sales — and the content gaps behind them.
More in Dogs
Source: Cohley's Amazon Content Benchmarks, August 2026 snapshot. Benchmarks describe the top 10 best sellers in each category — the leaders, not the average listing. Read the methodology.
