median images per top listing
top sellers include a brand-uploaded video
median creator videos per top listing
top sellers use A+ (enhanced brand) content
How Hunting & Fishing compares
This category's top sellers vs. the median Sports & Outdoors category and all benchmarked Amazon categories.
Gallery images
Brand video
Creator videos
A+ Content
What this benchmark means
- A+ Content is table stakes: 9 of 10 top sellers use it. A listing without A+ is visibly behind every leader on the shelf.
- Creator content is saturated: the median top listing carries 10 creator videos. Having creator video isn't a differentiator in Hunting & Fishing — having better creator video is.
- The leaders are entrenched — a median of 13,602 reviews at 4.6 stars. Content parity with this benchmark is the price of entry; review volume takes longer to build.
The numbers
| Content benchmark | Top 10 best sellers (August 2026) |
|---|---|
| Gallery imagesMedian image count across top listings | 7 |
| Brand videoShare with a brand-uploaded product video | 9 of 10 listings |
| Creator videosMedian count of Amazon Influencer / creator videos | 10 |
| A+ ContentShare with A+ (enhanced brand) content | 9 of 10 listings |
| Star ratingMedian listing rating | 4.6 stars |
| ReviewsMedian review count | 13,602 |
Top sellers in Hunting & Fishing
The top-ranked listings in this category's benchmark cohort (August 2026 snapshot) — the pages setting the content bar above.
- 1Sabre Pepper Spray with Quick Release Keychain for Self Defense – Maximum Police Strength OC Spray with UV Mar…
- 2Lepro Lighting Ever LED Flashlight, High Lumens Waterproof Adjustable Focus | Small, lightweight. For outdoor,…
- 3LHI Military Tactical Backpack for Men and Women 45L Army 3 Days Assault Pack Bag Large Rucksack with Molle Sy…
- 4Paracord Rope 550 lb 4mm – Parachute Cord – Utility Camping Rope | 550 Paracord Type III, 50ft to 1000ft, 45+…
- 5Smith & Wesson Accessories Extreme Ops SWA24S 7.1in S.S. Folding Knife with 3.1in Serrated Clip Point Blade an…
Frequently asked questions
- How many images do top Hunting & Fishing listings have on Amazon?
- The median top-10 best seller in Amazon's Sports & Outdoors > Sports & Fitness > Hunting & Fishing category has 7 gallery images (as of August 2026).
- Do best-selling Hunting & Fishing products use A+ Content?
- 9 of 10 of the top 10 best sellers in this category use A+ Content on their product pages.
- How much video do top Hunting & Fishing listings on Amazon have?
- 9 of 10 top sellers include a brand-uploaded video, and the median listing carries 10 creator (Amazon Influencer) videos.
- What rating do top Hunting & Fishing products have on Amazon?
- The median top seller in this category holds a 4.6-star rating across 13,602 reviews.
Falling behind on Amazon?
Benchmark your digital shelf against top sellers to find the biggest opportunities to increase sales — and the content gaps behind them.
More in Sports & Fitness
Source: Cohley's Amazon Content Benchmarks, August 2026 snapshot. Benchmarks describe the top 10 best sellers in each category — the leaders, not the average listing. Read the methodology.
