Gallery images7
median images per top listing
Brand video6 of 10
top sellers include a brand-uploaded video
0%
Creator videos10
median creator videos per top listing
A+ Content10 of 10
top sellers use A+ (enhanced brand) content
0%
How Personal Protective Equipment compares
This category's top sellers vs. the median Tools & Home Improvement category and all benchmarked Amazon categories.
Gallery images
Personal Protective Equipment
7
Tools & Home Improvement median
6
All Amazon
6
Brand video
Personal Protective Equipment
6 of 10
Tools & Home Improvement median
8 of 10
All Amazon
7 of 10
Creator videos
Personal Protective Equipment
10
Tools & Home Improvement median
10
All Amazon
8
A+ Content
Personal Protective Equipment
10 of 10
Tools & Home Improvement median
10 of 10
All Amazon
9 of 10
What this benchmark means
- A+ Content is table stakes: 10 of 10 top sellers use it. A listing without A+ is visibly behind every leader on the shelf.
- Creator content is saturated: the median top listing carries 10 creator videos. Having creator video isn't a differentiator in Personal Protective Equipment — having better creator video is.
- The leaders are entrenched — a median of 11,654 reviews at 4.5 stars. Content parity with this benchmark is the price of entry; review volume takes longer to build.
The numbers
| Content benchmark | Top 10 best sellers (August 2026) |
|---|---|
| Gallery imagesMedian image count across top listings | 7 |
| Brand videoShare with a brand-uploaded product video | 6 of 10 listings |
| Creator videosMedian count of Amazon Influencer / creator videos | 10 |
| A+ ContentShare with A+ (enhanced brand) content | 10 of 10 listings |
| Star ratingMedian listing rating | 4.5 stars |
| ReviewsMedian review count | 11,654 |
Top sellers in Personal Protective Equipment
The top-ranked listings in this category's benchmark cohort (August 2026 snapshot) — the pages setting the content bar above.
- 1AYKRM 12 colour High visibility viz vest hi vis viz reflective work construction safety vest (XS-8XL) Yellow X…
- 2BASE CAMP M Plus Dust Mask, Breathable Reusable Face Mask with 6 Activated Carbon Filters for Woodworking Cons…
- 3KwikSafety - Charlotte, NC - SUPERCELL Safety Harness [3 D-RINGS] Full Body Safety Harness Fall Protection Kit…
- 4Inspire Black Nitrile Disposable Gloves | 4.5 Nitrile Disposable Safety Medical Cooking Cleaning Gloves Medium…
- 5Mack's Ultra Soft Foam Earplugs, 50 Pair - 33dB Highest NRR | Made in USA
Frequently asked questions
- How many images do top Personal Protective Equipment listings have on Amazon?
- The median top-10 best seller in Amazon's Tools & Home Improvement > Safety & Security > Personal Protective Equipment category has 7 gallery images (as of August 2026).
- Do best-selling Personal Protective Equipment products use A+ Content?
- 10 of 10 of the top 10 best sellers in this category use A+ Content on their product pages.
- How much video do top Personal Protective Equipment listings on Amazon have?
- 6 of 10 top sellers include a brand-uploaded video, and the median listing carries 10 creator (Amazon Influencer) videos.
- What rating do top Personal Protective Equipment products have on Amazon?
- The median top seller in this category holds a 4.5-star rating across 11,654 reviews.
Falling behind on Amazon?
Benchmark your digital shelf against top sellers to find the biggest opportunities to increase sales — and the content gaps behind them.
More in Safety & Security
Source: Cohley's Amazon Content Benchmarks, August 2026 snapshot. Benchmarks describe the top 10 best sellers in each category — the leaders, not the average listing. Read the methodology.