Gallery images7
median images per top listing
Brand video10 of 10
top sellers include a brand-uploaded video
0%
Creator videos10
median creator videos per top listing
A+ Content10 of 10
top sellers use A+ (enhanced brand) content
0%
How Houses & Habitats compares
This category's top sellers vs. the median Pet Supplies category and all benchmarked Amazon categories.
Gallery images
Houses & Habitats
7
Pet Supplies median
6
All Amazon
6
Brand video
Houses & Habitats
10 of 10
Pet Supplies median
7 of 10
All Amazon
7 of 10
Creator videos
Houses & Habitats
10
Pet Supplies median
10
All Amazon
8
A+ Content
Houses & Habitats
10 of 10
Pet Supplies median
9 of 10
All Amazon
9 of 10
What this benchmark means
- A+ Content is table stakes: 10 of 10 top sellers use it. A listing without A+ is visibly behind every leader on the shelf.
- Creator content is saturated: the median top listing carries 10 creator videos. Having creator video isn't a differentiator in Houses & Habitats — having better creator video is.
- The leaders are entrenched — a median of 5,275 reviews at 4.6 stars. Content parity with this benchmark is the price of entry; review volume takes longer to build.
The numbers
| Content benchmark | Top 10 best sellers (August 2026) |
|---|---|
| Gallery imagesMedian image count across top listings | 7 |
| Brand videoShare with a brand-uploaded product video | 10 of 10 listings |
| Creator videosMedian count of Amazon Influencer / creator videos | 10 |
| A+ ContentShare with A+ (enhanced brand) content | 10 of 10 listings |
| Star ratingMedian listing rating | 4.6 stars |
| ReviewsMedian review count | 5,275 |
Top sellers in Houses & Habitats
The top-ranked listings in this category's benchmark cohort (August 2026 snapshot) — the pages setting the content bar above.
- 1FurHaven Soft-Sided Dog & Cat Playpen, Portable Foldable Indoor & Outdoor Pet Playpen with Mesh Windows & Zipp…
- 2Homestead Essentials Classic Style 3 Compartment, Forward Rollout & Rollaway, Hen & Chicken Nesting Box with I…
- 32 Pack Wooden Rabbit Nesting Box, 14x8x8 Inch Hutch Hideout | Bunny Nesting Box for Breeding, Safe Birthing, S…
- 4Kaytee Clean & Cozy Paper Bedding for Small Animals, White, 49.2 Liters | Fresh habitats. Soft guinea pig bedd…
- 5Kaytee Clean & Cozy Lavender Paper Bedding for Guinea Pigs, 49.2 Liters | Fresher habitats with rabbit bedding…
Frequently asked questions
- How many images do top Houses & Habitats listings have on Amazon?
- The median top-10 best seller in Amazon's Pet Supplies > Small Animals > Houses & Habitats category has 7 gallery images (as of August 2026).
- Do best-selling Houses & Habitats products use A+ Content?
- 10 of 10 of the top 10 best sellers in this category use A+ Content on their product pages.
- How much video do top Houses & Habitats listings on Amazon have?
- 10 of 10 top sellers include a brand-uploaded video, and the median listing carries 10 creator (Amazon Influencer) videos.
- What rating do top Houses & Habitats products have on Amazon?
- The median top seller in this category holds a 4.6-star rating across 5,275 reviews.
Falling behind on Amazon?
Benchmark your digital shelf against top sellers to find the biggest opportunities to increase sales — and the content gaps behind them.
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Source: Cohley's Amazon Content Benchmarks, August 2026 snapshot. Benchmarks describe the top 10 best sellers in each category — the leaders, not the average listing. Read the methodology.