Every feature, user journey, and capability on the platform has been continuously refined—shaped by learnings, improved through experience, and strengthened over time. This has all led to what is one of our strongest market differentiators: delivering high quality content, at scale.
UGC is a pillar to successful content strategies for many brands, and it’s no surprise why. UGC helps brands tell their stories through someone else’s eyes. As a brand, you have the opportunity to lean on your customer’s unique creative perspective and the content they create organically. Here are 3
Tons of top brands use Cohley to power their content and testing strategies, but we're not for everybody. Here are three reasons that you shouldn’t invest in Cohley.
Are you wondering about the impact of new media on traditional media? We're media content experts, helping you find the best campaign strategies for your brand.
According to Backlinko , there are currently over 3.96 billion people on social media. No matter which platform is the hottest of the moment or which trends are in vs. out, it’s clear that social media isn’t going anywhere anytime soon — and if you’re a brand or a business, being on social media is
As a business when you are posting user-generated content it’s important to understand the audience’s needs from their perspective. The key is to connect with them with the content that’s being published. An audience values content that is relevant to them, engages with storytelling and posting
According to Hubspot content marketing is defined as “the process of planning, creating, distributing, sharing, and publishing content to reach your target audience. It can boost factors like brand awareness, sales, reach, interactions, and loyalty.” Marketing is created through a strategic lens
We knew that brands had an insatiable, nearly endless need for content, and we knew that these creators had the ability to create content that can be overwhelmingly valuable value for brands. We thought, “What if we give brands the ability to work with these talented individuals with a clear focus o
As influencers start to demand more and more for collaborations, now’s a great time to take a step back and think about what you’re really looking to achieve with your influencer marketing strategy. If influencer content is of any interest to you, keep reading! As we’ve continued to see the space c