Session

Prepping for Prime Day

How to Drive Traffic and Increase Conversions with Strategic Partnerships and Content Tweaks
Date & time
Thursday, June 6th at 1pm EST
Location
Zoom
Address
Erin McCarthy
Erin McCarthy
VP of Customer Success
Cohley
Liz Welch
Liz Welch
Director of Growth Management
Voyageur Group
Brooke Doepke
Brooke Doepke
Chief Operating Officer
Voyageur Group

Details

Gearing up for Prime Day? Join us on Thursday, June 6th at 1pm EST.

Here's what you'll learn:

  • Leveraging influencer collaborations: Learn how to effectively utilize influencers to tease Prime Day deals and drive traffic to product detail pages or storefronts.
  • Driving traffic within the Amazon ecosystem: Utilize Amazon's customer data to push conversion optimized content in front of high intent buyers with Amazon Inspire.
  • Enhancing on-platform content for increased conversion: Gain insights into modifying content on product detail pages (PDP) ahead of Prime Day to capitalize on the surge in traffic and maximize conversion rates during this critical sales period.

About Voyageur Group

Voyageur Group is a full service commerce and retail media agency proactively helping brands scale at retail. From launch to market leaders and everything in between, our proven Objective Approach process allows for flexibility and customization to best support your business goals. Our experts become an extension of your team providing strategy and execution for growth management, retail media, day to day account operations, analytics and negotiations and on-platform design solutions.

About Cohley

Cohley is a software platform that partners with brands to grow their digital presence by scaling content creation that is optimized for conversion. From UGC, product reviews, to professional videography, to consumer insights, we give brands the tools to win on TikTok, Instagram, Amazon and key retailers.

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