Case studiesT3 Micro
Samantha LentschSocial Media & Partnerships Coordinator
Summary
300+ rights-approved, on-brand assets from just two product-exchange campaigns — saving over $450,000 in production costs while powering social ads and email.
Cohley streamlines the content creation process for us. We can select creators that fit our aesthetic that we wouldn’t have found through an organic search. The quality of the content we receive is very high and the platform and account reps are excellent! With the amount of content we use for social, paid media, and email, I don’t know how we functioned before Cohley.
The use case
T3 Micro, maker of premium hair styling tools, relied on expensive photoshoots that produced limited image variety. Using Cohley's network of diverse creators and detailed campaign briefs to preserve its brand aesthetic, T3 Micro generated thousands of rights-approved lifestyle assets through product exchange alone — saving over $450K and fueling high-performing social ads and email marketing.
1,500+Images generated
Meta