Cohley Product Update: November 2022
New-and-improved Brief Template
Cohley is excited to announce a new and improved template for briefs. Now, when you create a new Visual Asset UGC Brief, you will have three pages of prompts to guide you through brief creation that’s redesigned to optimize how you ask for content:
- Select assets - You’ll now be able choose the product(s) each creator will receive and more clearly specify the final deliverables
- Set the mood - Creators are visual people. Our new template will help you set the stage, provide a style guide, and visually detail what you want and don’t want in your content
- Confirm deadline - You’ll still be able to select deliverable dates, enter compensation, and update T&C’s as necessary
As you build your brief, you will be prompted to add text alongside visuals to explain WHY you like or dislike the content, highlight do’s and don’ts, and capture easy-to-understand brief deliverables. When the creators go to upload content, they will be reminded of your do’s and don’ts - so consider this your final checklist!
New, Simplified Creator Sign-up Process
Cohley has made it easier to work with more creators across various platforms. Previously, all creators were required to have a Meta setup with both a business Instagram account and a Facebook business page. Moving forward, that will only be necessary if the creator wants to apply to an Influencer Brief where we'll need this authorization in order to show performance results. This will help Cohley continue to scale creators, professional photographers, and videographers of diverse backgrounds and support a wider variety of products within Reviews Briefs.
Send any creator you want to work with to our new-and-improved application page.
Cohley’s year-end special - no more $25 sign-up fee!
Written by Michelle Green
Day to day Michelle is a bug finder, feature requester, business owner, and sales leader answering the question "how can we disrupt and grow revenue faster?" Michelle focuses on creating products and systems that can scale with easy-to-use functionality, automated reporting, and results that speak for themselves.