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Benchmark your digital shelf against top sellers

Amazon Sports & Outdoors: Clothing (Fan Shop) content benchmarks

Top-selling Clothing listings on Amazon have a median of 6 gallery images; 0 of 10 include a brand video; the median listing carries 1 creator video; 7 of 10 use A+ Content (top 10 best sellers, August 2026).

Tom Logan avatar
Tom LoganCEO, Cohley
Date analyzedAugust 11, 2026
Categories analyzed1,777
Listings analyzed17,665
How these numbers are measured — full methodology
Gallery images6

median images per top listing

Brand video0 of 10

top sellers include a brand-uploaded video

0%
Creator videos1

median creator videos per top listing

A+ Content7 of 10

top sellers use A+ (enhanced brand) content

0%

How Clothing compares

This category's top sellers vs. the median Sports & Outdoors category and all benchmarked Amazon categories.

Gallery images

Clothing
6
Sports & Outdoors median
6
All Amazon
6

Brand video

Clothing
0 of 10
Sports & Outdoors median
5 of 10
All Amazon
7 of 10

Creator videos

Clothing
1
Sports & Outdoors median
8
All Amazon
8

A+ Content

Clothing
7 of 10
Sports & Outdoors median
9 of 10
All Amazon
9 of 10

What this benchmark means

  • Creator video adoption is early: category leaders carry a median of just 1 creator video. A steady creator content pipeline is one of the fastest ways to out-content this category's top sellers.
  • The leaders are entrenched — a median of 2,753 reviews at 4.5 stars. Content parity with this benchmark is the price of entry; review volume takes longer to build.

The numbers

Content benchmarkTop 10 best sellers (August 2026)
Gallery imagesMedian image count across top listings6
Brand videoShare with a brand-uploaded product video0 of 10 listings
Creator videosMedian count of Amazon Influencer / creator videos1
A+ ContentShare with A+ (enhanced brand) content7 of 10 listings
Star ratingMedian listing rating4.5 stars
ReviewsMedian review count2,753

Top sellers in Clothing

The top-ranked listings in this category's benchmark cohort (August 2026 snapshot) — the pages setting the content bar above.

  1. 1Champion Men's Sport Shorts, Standard Fit, 10 Inch Inseam, Lightweight Fabric, Moisture-Wicking Large Black
  2. 2Men's Dungarees New Belted Wyoming Cargo Short 36 Buff
  3. 3Hanes Men's Hoodie - EcoSmart Fleece Hooded Sweatshirt for Men & Women - Midweight Fleece - Big & Tall Availab…
  4. 4Multifunctional Pedal Resistance Band with Handle,6/8/10 Tubes for All Weights,Upgrade Heavy-Duty Stretch for…
  5. 5Gildan Adult Softstyle Cotton T-Shirt, Style G64000, Multipack XX-Large Black 2

Frequently asked questions

How many images do top Clothing listings have on Amazon?
The median top-10 best seller in Amazon's Sports & Outdoors > Fan Shop > Clothing category has 6 gallery images (as of August 2026).
Do best-selling Clothing products use A+ Content?
7 of 10 of the top 10 best sellers in this category use A+ Content on their product pages.
How much video do top Clothing listings on Amazon have?
0 of 10 top sellers include a brand-uploaded video, and the median listing carries 1 creator (Amazon Influencer) video.
What rating do top Clothing products have on Amazon?
The median top seller in this category holds a 4.5-star rating across 2,753 reviews.

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Source: Cohley's Amazon Content Benchmarks, August 2026 snapshot. Benchmarks describe the top 10 best sellers in each category — the leaders, not the average listing. Read the methodology.